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Flock is a telematics and AI-powered fleet safety company, recently acquired by Admiral (UK's leading motor insurer). The company uses real-time data and AI to help fleet customers prevent crashes proactively, paying out millions annually to fleets that improve safety outcomes.
You'll be the second marketing hire, joining a Senior Marketing Manager as the team doubles in size with 3.5x budget increase. You own two core engines: events and content creation.
Events: Plan and execute 7-9 events annually including trade shows, conferences, and proprietary broker/customer events. You'll set budgets, build stands, manage day-of execution, chase leads, and measure ROI.
Content: Shape strategy and produce at volume across LinkedIn, blog, video, and website copy. You'll work with underwriting, distribution, and product teams to source compelling material. Responsibilities include case studies, articles, thought leadership, product launch materials, and social media strategy.
You'll design assets in Figma and Claude Design to agency-quality standards, produce video content (people stories, product walkthroughs, interviews), and leverage AI tools daily to draft, edit, and scale content while maintaining a human voice.
Required: Proven B2B tech content creation and social media experience with measurable results; strong copywriting and published work samples; track record organizing trade shows, conferences, and business events; hands-on Figma and Claude Design skills; startup mentality with end-to-end ownership; confident AI usage in marketing workflows.
Nice-to-have: video editing, insurance/fleet/telematics exposure.
The role emphasizes startup pace, creative problem-solving, and the ability to spot improvements and act independently. You'll work in a mission-driven environment focused on quantifiable safety outcomes.