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MISUMI Americas, a division of MISUMI Group, is a leading provider of standard, configurable, and custom manufacturing solutions. They integrate a vast catalog of components with a digital manufacturing platform to serve engineers and procurement teams across the Americas.
The Marketing Content Writer will be a key contributor to elevating MISUMI Americas' brand presence across digital touchpoints. Reporting to the Director of Content, you'll produce full-funnel content that drives demand generation and supports sales teams. This role requires pairing an audience-first mindset with mastery of high-impact messaging—distilling complex manufacturing workflows into compelling narratives while maintaining editorial rigor and attention to detail.
Key responsibilities include:
- Writing content across multiple formats: print, web, email, advertising, presentations, and marketing materials
- Researching, interviewing, and authoring thought leadership articles for external publications (Forbes, Fast Company, etc.)
- Developing customer case studies and technical content review/editing
- Creating copy for video and social media in collaboration with the social and community manager
- Producing SEO-friendly, conversion-optimized content
- Crafting ad copy, landing pages, and promotional communications for campaigns
- Collaborating with designers, creative teams, and analysts to improve content performance
- Managing multiple projects and deliverables while ensuring consistent brand voice and key messages
- Drafting responses for awards and speaking engagements
You'll work within a high-performance marketing team, translating MISUMI's technical value proposition into engaging narratives that capture market attention and drive engagement.