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Datadog is seeking a Lead Designer to evolve the company's visual identity and establish the quality bar for brand expression across all touchpoints. This is a hands-on craft role that combines strategic thinking with exceptional design execution.
You will lead the evolution of Datadog's visual identity, building scalable brand systems, templates, and asset libraries that enable teams across the organization to create high-quality work quickly. You'll design and steward a Figma-native brand system—including component libraries, variables, documentation, and governance—that maintains consistency as the creative organization grows.
Key responsibilities include partnering with Brand, Creative Operations, Product, Marketing, Sales, and cross-functional teams to deliver cohesive, high-impact creative experiences. You'll enable and influence designers by creating tools, documentation, and workflows that help teams confidently extend and evolve the brand system. You'll present design concepts and rationale to stakeholders, influencing decisions through thoughtful visual storytelling and strong creative judgment.
You'll help define how Datadog's brand design practice evolves as the company scales, balancing creative exploration with operational excellence. The role emphasizes hands-on experience with AI-assisted workflows to build and scale brand systems, and the ability to enable teams across Datadog to use them effectively.
Required qualifications include 8+ years of experience in graphic design and brand development with a portfolio rooted in visual identity and brand craft. You need a strong visual design foundation (typography, layout, color, hierarchy), deep hands-on Figma expertise (component architecture, style and variable systems, documentation), and proven experience building large-scale brand systems or Figma libraries from scratch. Experience mentoring or enabling other designers to work confidently within systems you've built is essential. You should have strong design taste, comfort defending your point of view to stakeholders at all levels, and the ability to translate brand strategy into scalable, well-governed design systems. Comfort working in fast-paced environments with evolving priorities and ambiguity is required. Daily leverage of AI tools for research, ideation, prototyping, and production is expected.
