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Head of Brand (Relocation to Milan)

Satispay - Milan, Lombardy, Italy - Hybrid - posted 2026-09-24

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Salary: EUR 65,000 - 0 / annual

Satispay is a fintech platform reimagining financial services to empower millions of users with control over their financial lives. Starting with payments, the company has expanded into benefits, investing, and cards, with ambitions to build the most loved financial platform globally. As Head of Brand, you will own creative and brand strategy end-to-end, bridging high-level storytelling with measurable business impact. Your responsibilities include: **Core Responsibilities:** - Creative Production: Own production of creative assets, ensuring consistently high quality, craft, and brand consistency across all outputs. - Brand Activation: Drive both above-the-line (TV, radio, OOH, print) and below-the-line/untraditional activations to bring the brand to life in bold, memorable ways. - Social Media & Community: Steer presence across existing and new social channels; build influencer strategy to extend reach and relevance. - Brand Strategy & Insights: Shape and safeguard brand identity grounded in research and listening, including customer and non-customer surveys. - Leadership & Team Rituals: Build and mentor the team, establishing creative rituals (design reviews, sprints, feedback loops) and tools for efficient, high-quality output. - Cross-functional Collaboration: Partner closely with Growth and Product teams to align brand initiatives with acquisition goals, retention targets, and product launches. - Performance-Driven Branding: Define and track KPIs for brand awareness and consideration; ensure creative projects are data-informed and contribute to company OKRs. You will lead high-performing teams, collaborate with peers through structured communication and transparency, and demonstrate commitment to integrity and ownership. This role requires defining Satispay's identity globally while ensuring brand initiatives directly drive acquisition and retention—not maintaining an existing setup, but building or transforming the function. **Requirements:** - 10+ years of experience in brand management or creative direction, ideally within fast-growing tech companies or top-tier creative agencies. - Deep understanding of design systems, rebranding processes, and multi-channel campaign production (social media to TV/OOH). - Hands-on leadership style: lead by example, comfortable diving into layout and script details to ensure excellence. - Data-informed mindset: ability to translate brand concepts into business objectives using KPIs and OKRs to measure impact and iterate quickly. - Fluent in English with ability to simplify complex brand visions for internal stakeholders and external audiences. - Willingness to relocate to Milan office (hybrid: 3 days/week in-office, including Tuesday, Thursday, plus 1 day of choice).

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