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Paytm is India's leading mobile payments and financial services distribution company. Paytm Ads is the company's digital advertising vertical, offering innovative ad solutions to clients across FMCG, Consumer, Internet, and Gaming sectors. The platform reaches 300M+ users who interact with over 200 payment and retail services on the Paytm app.
In this Government Ad Sales role, you will own end-to-end key business metrics including ads revenue and lead strategic conversations with government clients and large brands. You will become an expert in Paytm Ads solutions and adapt recommendations to suit varying client needs across different verticals.
Key responsibilities include:
- Serve as the voice of Paytm Ads in the industry, presenting advertising solutions to CXOs, media heads, brand managers, and agency partners of large brands
- Own end-to-end key business metrics like ads revenue and educate clients on strategic opportunities
- Build a strong pipeline of media briefs and respond with customized pitches and proposals aligned with client business and marketing objectives
- Work closely with campaign delivery and optimization teams to monitor and deliver expected results to advertisers
- Lead cross-team initiatives to build innovative advertising solutions for key advertisers
- Provide constant feedback to the product team to improve advertising performance and customer experience
- Manage complex stakeholder relationships and navigate strategic conversations
REQUIREMENTS:
- 5+ years of experience in advertising sales managing large clients (digital preferred)
- Experience handling Government clients is mandatory
- Proven experience managing programs, categories, or business verticals
- Strong stakeholder management experience with ability to work cross-functionally across diverse skill sets
- Strong analytical and presentation skills with ability to deep-dive into problems
- High bias for action and ability to thrive in ambiguous settings
- Sound judgment and flexibility in balancing program requirements, tight deadlines, and team coordination
