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General Manager - Head of Attraction

Camp - Charlotte, NC, United States - In-office - posted 2026-08-10

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Camp is seeking a dynamic General Manager to serve as Head of Attraction for their Southpark location in Charlotte. This is a full P&L ownership role where you will act as the CEO of your location, driving revenue and building a high-performing team. Key responsibilities include: Business & Revenue Growth: Own the store's profit and loss statement, optimizing revenue across ticketed experiences, merchandise, and in-store activities. Develop and execute local strategy to maximize sales and foot traffic. Create local programming and events aligned with cultural moments, holidays, and community interests. Implement guerrilla marketing, local partnerships, and community-building initiatives to grow brand awareness. Develop selling strategies to increase conversion and attach rates. Operations & Team Management: Oversee scheduling, inventory management, safety, compliance, and facility maintenance. Ensure product selection and displays meet premium visual standards and align with customer demand and seasonal trends. Own recruitment, training, and development of your team to deliver on both sales and guest experience goals. Drive exceptional customer service and ensure team members meet individual sales goals while connecting authentically with guests. Performance Metrics: Success is measured by walk-in ticket sales conversion, merchandise attach rates, activity and program sales, repeat visit rates, customer satisfaction ratings, and overall P&L performance. This role combines entrepreneurial business ownership with hands-on operational leadership. You'll build a loyal community of families while managing a retail/attraction business with multiple revenue streams. The ideal candidate has retail or attraction management experience, strong P&L acumen, local marketing expertise, and the ability to build and motivate teams.

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