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Salary: USD 150,000 - 300,000 / annual
AIOS is building a full-stack AI doctor platform, currently at $450M ARR and serving over 200k monthly patients via Bolt Pharmacy in the UK and Bolt Med internationally. The company is profitable and pursuing aggressive growth targets: $1B ARR by end of 2026, $10B by 2028, and ultimately $100B+ by 2030 through autonomous prescribing and European market dominance.
As Funnel Conversion Lead, you will be the directly responsible individual (DRI) for end-to-end website conversion rate optimization (CVR) from Meta ads in a specific country. You'll own the complete testing cycle: ideation, hypothesis formation, experiment design, execution, measurement, and learning. Your responsibilities include:
• Deep customer understanding: Research and analyze your target customer segment in your assigned country, understanding conversion drivers and barriers specific to the GLP-1 adoption cycle in that market.
• Strategic testing: Generate macro and micro testing ideas from customer insights, session data, market research, and funnel performance. Prioritize ruthlessly and design experiments to avoid ambiguous results.
• Execution leadership: Lead a Product Squad consisting of one software engineer and one web designer. Ship tests rapidly while maintaining high quality standards. You own the end-to-end process from ideation through QA and readout.
• Analytics and measurement: Establish and monitor key metrics. Dig deep into data to understand segments and behavior patterns beyond top-line numbers. Use insights to inform future testing iterations.
• Tooling and optimization: Improve your testing and analytics stack independently. You're expected to be tool-agnostic and operate across Omniconvert, PostHog, Hex, or other required platforms.
• Cross-functional collaboration: Work closely with the existing Funnel Conversion Lead (Michael McCann), report to the Head of Performance (Dave Lane), and collaborate with the CEO (Richie Cartwright). You'll also coordinate with the broader Growth & Product teams.
This is a hands-on, high-intensity role. You'll work 50-60 hours per week, including regular weekend work. The company operates with extreme urgency and intensity. Strong performance positions you as a leading candidate for future senior roles across Growth and Product.
The role is fully remote with async-first operations in your timezone, though you'll need to overlap with Pacific Time most weekdays until midday.
REQUIREMENTS:
• 4+ years running high-volume (hundreds+) experiments for DTC ecommerce brands in high-pace, high-transaction-volume environments
• Deep understanding of ad-to-landing-page handoff and how funnel conversion interacts with paid efficiency metrics (CPL, CAC, quality score, LP experience)
• Hands-on, autonomous ownership of end-to-end testing from ideation through QA and readout; not agency management or team delegation
• Maniacal focus on metrics and analytics; comfortable working inside data, naturally curious, able to segment and analyze behavior patterns
• Strong consumer taste and ability to evaluate user experience quality (identifying dead, cringe, slow, confusing, or magical flows)
• Comfort with design principles and wireframing to collaborate effectively with designers
• Sufficient technical literacy that code doesn't intimidate you; you see turning ideas into pixels as part of your remit
• Ability to operate in macro-level strategic thinking without getting stuck in local optimization when the fundamental approach is unproven
• Comfort with high-growth startup intensity and ambiguity; preference for people who understand and enjoy the "scary intensity" of scaling
