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Founding Product Marketer

Gumloop - San Francisco, CA, USA - In-office - posted 2026-10-07

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Gumloop is a multiplayer AI agent builder that enables anyone at a company to build, share, and optimize AI agents with any model and integration. The platform is used by high-growth companies including Gusto, Ramp, Shopify, Samsara, Instacart, and Opendoor. The company has raised over $70M from Benchmark, First Round Capital, Y Combinator, and Nexus Ventures. As Gumloop's Founding Product Marketer, you will define how this horizontal AI agent platform is understood by both the operators and builders who use it daily and the enterprise buyers and IT leaders who decide to adopt it. You'll work directly with the Head of Growth, founders, Product, Sales, and customers to shape positioning as the company moves further upmarket. This is a senior individual contributor role with unusually high ownership. You will be Gumloop's first dedicated product marketer and have the opportunity to build the product marketing foundation from scratch as the company scales. Key responsibilities include: - Own positioning and messaging across operators, enterprise champions, and buyers, maintaining a coherent brand story across audiences - Turn customer insight into GTM strategy by working directly with customers, prospects, Sales, and Product to understand buying situations, use cases, objections, and what resonates - Own product launches end to end, from developing narratives and deciding what deserves a launch to building assets and enabling Sales and Customer Success - Build the customer proof and sales messaging foundation, including customer stories, use cases, competitive narratives, battlecards, one-pagers, and value/ROI messaging - Partner closely with Growth, Product, Design, and Sales to translate a fast-moving technical product into clear market stories - Create repeatable systems for launches, positioning, customer research, and sales enablement as Gumloop grows Requirements: - Exceptional writing and storytelling craft, with examples of work you personally wrote - Experience personally owning positioning and messaging for a complex B2B product, from customer research through GTM story - Around 6–8 years of product marketing experience, or equivalent Senior PMM scope (scope matters more than exact years) - Experience marketing a complex product to both end users and enterprise buyers - Strong customer research instincts and experience using conversations with customers, prospects, lost deals, and Sales to shape positioning - Experience owning meaningful product launches end to end, not just launch logistics - Enough technical fluency with AI agents, LLMs, integrations, and enterprise security to explain complex concepts clearly to operators and executives Bonus qualifications: - Has marketed AI products and understands agents, LLMs, and enterprise AI adoption - Has worked on horizontal products with many use cases and both product-led and enterprise motions - Hands-on AI or agent experience, including agents, LLMs, model choice, orchestration, and enterprise AI adoption - Comfort with Salesforce, Gong, and product analytics to ground messaging in real customer behavior

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