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Ploy is a marketing platform that transforms company websites into growth engines, helping teams from early-stage founders to growth-stage companies manage SEO, paid acquisition, CRO, ABM, and custom marketing workflows. The company is backed by First Round Capital and Y Combinator.
As Ploy's first Product Manager, you will work directly with founder Bryant Chou and engineering leads to shape the product roadmap and own major initiatives from conception through launch. This is a central, high-leverage role on a lean team with significant influence over product direction and how the company builds.
Key responsibilities include:
- Improving the first-time user experience to help users identify relevant use cases and achieve tangible results in their initial session
- Shaping how Ploy identifies opportunities and acts on them, from recommending next steps to running marketing workflows automatically
- Designing how customers interact with Ploy's agents across the app and Slack, including context provision, work review, and autonomous execution decisions
- Testing changes to pricing, packaging, and upgrade experiences to help customers derive more value as their needs evolve
You will partner closely with engineering, design, and go-to-market teams, using customer feedback and product data to guide development priorities. You'll maintain close involvement post-launch, analyzing activation, conversion, and retention metrics to identify what's working and what requires iteration.
The company operates in-person with offices in San Francisco (Financial District) and New York, requiring a minimum of three days per week in the office.
REQUIREMENTS:
- 5+ years of relevant experience as a product manager, founder, engineer, or in another role building software products
- Sharp technical acumen with experience in AI-powered products, agentic systems, and evaluation/improvement tools; understanding of how underlying technology shapes product quality and customer experience
- Strong analytical skills to investigate product usage independently and use data alongside customer feedback for decision-making
- AI fluency in your own work: using AI to investigate data, prototype ideas, and test assumptions with sound judgment to evaluate and improve outputs
- Clear communication and strong working relationships; ability to explain thinking, provide useful feedback, and collaborate effectively with customers, engineers, and designers
- Track record of shipping impactful products; ability to move quickly, make thoughtful tradeoffs, and take ownership of results
PREFERRED:
- Previous startup or high-growth company experience
- Experience building AI products, agent workflows, or products with strong self-serve motion
- Experience in the web and marketing space
