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Verkada is a rapidly scaling physical AI security platform protecting organizations globally with integrated solutions for video security, access control, air quality, alarms, intercoms, and visitor management. The company has 30,000+ customers (including 100+ Fortune 500 companies), $5.8B valuation, and $1B+ annualized bookings.
As Field Marketing Manager for Canada, you will serve as the CMO for the Canadian business line and a key member of the Go-To-Market team. You'll own marketing and demand generation strategy to build pipeline and drive millions of dollars in revenue from both public and private sector customers.
Key responsibilities include:
- Partner closely with sales leadership as the "pipeline czar" for your segment, ensuring pipeline goals align with revenue targets
- Execute regional and local campaigns including Verkada-hosted events, trade shows, webinars, and partner-led initiatives
- Develop and execute account-based marketing programs, training sales reps to execute program elements independently
- Build thought leadership and customer executive engagement around physical security and cloud solutions
- Advise corporate demand generation teams on campaign development, planning, execution, and measurement
- Collaborate with channel partners on marketing and customer engagement strategies
- Work with product marketing to develop positioning, messaging, and customer advocacy assets for the Canadian market
You'll bring 6-10 years of B2B marketing experience with proven ability to logistically execute multiple concurrent events, work effectively with channel partners, understand buyer personas, and advise sales leadership as a peer. You're entrepreneurial, creative, and comfortable in fast-paced ambiguous environments. Travel requirement: 30-40% (1-2 days/week average). Preference given to candidates in Western Canada (Calgary/Vancouver); Toronto candidates also encouraged to apply.
