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Anysphere, maker of Cursor (an AI-native code editor for developers), is seeking a founding Field Marketing Manager to lead marketing strategy and execution in the Japan region. You will be the primary growth engine responsible for translating global strategy into localized, high-impact programs targeting the largest enterprise accounts.
Key Responsibilities:
PIPELINE ARCHITECTURE & TERRITORY OWNERSHIP
- Design and execute a data-driven regional marketing plan focused on enterprise accounts, with ownership of regional pipeline targets.
- Deploy a mix of high-touch events, executive roundtables, thought leadership roadshows, industry tradeshows, and account-based activations to drive land-and-expand opportunities.
- Think creatively beyond standard playbooks to design memorable experiences across in-person, virtual, and emerging marketing formats.
- Partner with corporate marketing to bring Anysphere's mission and story to customers with sharp, consistent messaging.
- Act as strategic marketing partner to regional sales teams, leading planning calls, providing account-level insights, analyzing pipeline trends, and ensuring alignment on priorities.
MEASUREMENT & OPERATIONAL EXCELLENCE
- Own end-to-end program orchestration from ideation through promotion, vendor management, onsite execution, and follow-up.
- Track spending against pipeline generated and manage regional budget with focus on high-impact investments.
- Serve as the field's "eyes and ears," providing real-time feedback to corporate marketing on messaging resonance and competitive shifts.
About Anysphere:
Founded in 2022 and headquartered in San Francisco, Anysphere is building AI-native developer tools. The organization is flat, talent-dense, and values truth-seeking, passionate, creative people who enjoy spirited debate and shipping code.
REQUIREMENTS:
- 5–8+ years of experience in Field or Revenue Marketing within B2B SaaS
- Deep understanding of enterprise sales complexity, including selling to CTOs, VPs of Engineering, and CISOs
- Revenue-focused mindset: prioritize pipeline and ARR over vanity metrics
- Self-starter capable of building programs from scratch and optimizing based on data
- Exceptional communicator with sharp, professional, persuasive writing and presentation skills
- Fluency in both English and Japanese (required)
About Anysphere
AI / Data / Infrastructure — maker of Cursor, an AI-native code editor for software developers.