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Verkada is a high-growth, venture-backed company transforming physical security with an integrated, AI-powered platform covering video security, access control, air quality sensors, alarms, intercoms, and visitor management. The company has 30,000+ customers (including 100+ Fortune 500 companies), a $5.8B valuation, over $1 billion in annualized bookings, and backing from CapitalG, Sequoia Capital, and General Catalyst. More than 2 million Verkada devices are deployed across 170+ countries.
As Field Marketing Manager for ANZ (Australia and New Zealand), you will serve as the CMO for key strategic territories and a core member of the Go-To-Market team. You will own marketing and demand generation efforts to build pipeline, define strategic direction for the ANZ sales segment, and develop a best-in-class ecosystem of security expertise to establish market credibility. Success in this role will directly result in millions of dollars of pipeline from both public and private sector customers.
Key responsibilities include:
- Serve as the main counterpart to sales leadership and "pipeline czar" for your aligned segment, ensuring pipeline goals support revenue targets
- Execute regional and local campaigns (both direct and partner-led), including Verkada-hosted events, regional trade shows, local webinars, and other tactics to achieve pipeline goals
- Execute account-based marketing programs on behalf of sales and demonstrate how reps can execute program elements independently
- Drive local, high-touch thought leadership and customer executive collaboration on physical security and cloud topics
- Advise the corporate and broader demand generation hub on developing, planning, executing, and measuring impactful campaigns
- Partner with top channel partners to develop their marketing and customer engagement strategies
- Collaborate with Product Marketers to build positioning, messaging, customer advocacy, and assets for the ANZ segment
This is a full-time, in-office role requiring five days per week on-site at the Sydney office. Travel of 30-40% is expected.
Requirements:
- 6-10 years of B2B marketing experience
- Strong ability to logistically execute multiple concurrent events with effective pre/during/post motions and cross-functional communication
- Experience working with channel or strategic partners to plan and execute programs that achieve excellent results
- Strong ability to qualitatively and quantitatively understand key personas driving procurement and Verkada's value proposition
- Proven ability to act as an advisor and peer with sales leadership
- Entrepreneurial spirit and ability to execute in ambiguous, fast-paced environments
- Proven track record executing creative or out-of-the-box event and demand generation programs
- Willingness to travel 30-40% of the time
- Strong organizational and communication skills ("Inbox 0 mentality")
