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Sett is a UA creative performance platform for mobile gaming that builds agentic AI systems to analyze performance data, generate diverse playable and video ad concepts, deploy them to ad networks, and continuously learn from results. The company automates the full creative loop with AI that creates fundamentally different creative hypotheses built from real performance signals, rather than remixing templates.
You will own an entire product area and lead a squad of 3 people, working at the intersection of engineering and product. Your responsibilities include:
- Own a product area from idea to production, making decisions about what gets built based on highest-leverage impact rather than roadmap status
- Lead and manage a cross-functional squad of 3 engineers
- Build product strategy through customer conversations, experimentation, and fast iteration
- Stay hands-on and continue building production systems yourself
- Design and build agentic AI products that solve real customer problems
- Work closely with creative experts, researchers, engineers, and operations managers to continuously improve the product
This role requires someone who has worked on both sides of the table—engineering and product management. You will be expected to prototype rather than present, and make decisions with incomplete information.
REQUIREMENTS:
- Experience in both Software Engineering and Product Management
- Hands-on experience building and writing production code
- Track record of building and shipping agentic AI products to real customers
- Hands-on experience with LLMs, AI agents, orchestration frameworks, and AI evaluations
- Preference for prototypes over presentations
- Comfort making decisions without having all the answers
