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Salary: USD 180,000 - 220,000 / annual
Via Transportation is seeking a Director of Strategy & Operations to lead the West Coast regional portfolio. This is a significant P&L leadership role with direct responsibility for managing a team of Field Operations Managers, scaling to oversee General Managers and Operations Managers as the region grows.
You will own regional operating strategy and execution, ensuring safe, reliable, high-quality service across a large, fast-growing, and increasingly complex book of business. The West region is in high-growth mode—launching new markets, expanding existing contracts, and standing up new service types.
Key responsibilities include:
**Regional Leadership & People Management**: Lead, coach, and develop regional teams with clear expectations and accountability. Build leadership depth through hiring, promotion, and performance management. Foster a culture of safety, compliance, operational excellence, and partner trust.
**P&L and Performance Ownership**: Own regional P&L outcomes in partnership with Finance and market GMs, including revenue hours/rides, cost per ride, labor productivity, and margin improvement. Set and be accountable to regional KPIs (service reliability, on-time performance, seat availability, safety, driver staffing, vehicle readiness, customer experience). Drive root-cause problem solving on underperforming markets and escalate risks early with clear mitigation plans.
**Regional Strategy & Growth**: Translate regional priorities into actionable market strategies. Lead the region through new service types and operating models. Prioritize resources across markets during launch surges and staffing constraints. Represent Operations in regional strategy discussions with Commercial, Service Design, Product, and Partner Success.
**Partner & Stakeholder Management**: Serve as a senior operational counterpart to transit agency leadership. Build trust through transparent performance reporting, proactive communication, and credible remediation. Navigate complex regulatory and contractual environments.
**Cross-Functional Leadership**: Partner with Commercial, Enablement, Service Design, Safety, Fleet, HR, and Finance to align operational capacity with growth and product roadmap. Influence technology and process adoption to improve regional efficiency.
Required qualifications: 10+ years of operational leadership experience, ideally with P&L responsibility. Proven ability to develop and execute business strategies in high-growth or transformation environments. Excellent interpersonal and communication skills. Strong analytical and problem-solving capabilities. Operational fluency across people-intensive, regulated, 24/7 businesses. Bachelor's degree required. Willingness to travel extensively across the West Coast (~25%, higher during launches).