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Salary: USD 285,000 - 305,000 / annual
Fin (now part of Salesforce) is building the highest-performing AI Customer Agent on the market, enabling businesses to deliver exceptional customer support across service, sales, and ecommerce channels. The Solutions Marketing team positions Fin to win in the market through compelling messaging, content, audience understanding, and field activation.
As Director of Solutions Marketing, you will manage a team of solution marketers focused on helping revenue teams be more effective and grow Fin ARR. This is a strategic role working directly with senior leadership.
The Solutions Marketing team functions as the solutions/outbound equivalent of a traditional product marketing team. While the product marketing team works with product managers on launches and website content, your team will focus on the product as a whole and how to message it to various audience segments, then activate revenue teams with that knowledge and content.
Key responsibilities include:
- Partnering with product marketing and marketing executives on company messaging and articulating differentiators to various audiences
- Understanding buyer priorities for prioritized industries and tailoring messaging and content to win in those sectors
- Positioning Fin for enterprise audiences and supporting enterprise and ABM campaigns and sales cycles
- Building and managing a customer intelligence program to keep the field confident and prepared to win competitive deals
- Working closely with Product Marketing and Enablement teams to equip the field with company, product, and competitive knowledge
- Supporting demand gen campaigns and sales plays with strategy, messaging, and content
You will need to understand technology deeply while matching messaging with audience needs and creating compelling, memorable content. The role requires someone who is product-forward, enjoys working hands-on with technology, and takes a product-first approach to marketing. You should be AI-forward both in your work (actively using AI tools like Claude to increase productivity) and in your interests (understanding market trends and technology shifts at a detailed level).
Fin has a hybrid working policy with expectations to be in the office at least three days per week.
REQUIREMENTS:
- 8+ years in product marketing or solutions marketing at a B2B SaaS company
- 4+ years as a manager leading product or solution marketers
- Experience in B2B SaaS, ideally at AI-native or AI-centric companies
- Track record of success across organizations you've worked at
- Excellent written communication skills and strong editorial judgment; ability to create simple yet compelling content without jargon
- Product-forward mindset with hands-on experience working with technology
- Comfort using AI tools (Claude, Claude Code) to increase productivity
- Deep understanding of AI trends and market technology shifts
