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EVERSANA INTOUCH is a global, full-service marketing agency network serving the life sciences industry, part of the fully integrated EVERSANA commercialization platform. The company provides creative, media, enterprise solutions, and data analytics services for life sciences clients.
The Director of AI Enablement leads strategy, design, and execution of user onboarding, learning, and adoption initiatives for EVERSANA's AI Agency Platform—an end-to-end Gen AI platform purpose-built for life sciences commercialization, powered by Google Cloud, Gemini, and Vertex AI.
Key Responsibilities:
- Lead strategy and design of end-to-end user onboarding experience for internal and external users, from initial orientation through sustained adoption milestones
- Develop deep functional knowledge of the AI Agency Platform and client workflows
- Design and facilitate live and virtual training sessions, making complex AI and platform concepts actionable
- Create blended training materials: facilitator guides, playbooks, job aids, videos, knowledge bases, interactive eLearning
- Direct learning solution delivery through LXPs, SharePoint, and emerging channels; assess and deploy new platforms to improve reach and effectiveness
- Establish KPIs and reporting frameworks to measure onboarding effectiveness, platform adoption, feature utilization, user proficiency, and business impact
- Oversee and direct a network of platform champions ("sherpas") serving as trusted experts and peer coaches
- Establish content governance and partner with platform teams to keep training materials current with rapid releases
- Identify adoption barriers and training gaps; deliver prioritized enablement roadmap
- Scale user onboarding to leverage personalized, digital learning experiences for expanding user base
- Develop platform certification and credentialing approach for internal and client audiences
- Gather and synthesize user feedback to influence training priorities and platform enhancements
- Contribute to communication planning for platform releases, focusing on continuous learning alongside evolution
The role operates within a sprint-based model where the AI Agency Platform runs continuous cycles of signal capture, content generation, review, and deployment. Success requires bridging rapid platform evolution with user proficiency and adoption.
Qualifications:
- 8+ years of experience building training, onboarding, or enablement programs for enterprise SaaS platforms with rapidly evolving technology
- Track record of leading delivery of both internal and client training and enablement
- Ability to tailor content to audiences from different functional disciplines with varied AI experience
- Comfort facilitating demos, hands-on exercises, and interactive discussions, including real-time troubleshooting
- Knowledge of instructional design best practices and proficiency with modern learning authoring and delivery tools
- Experience using AI tools to enhance training material development, learning personalization, or training workflow efficiency
- Experience leveraging learning analytics, platform usage data, and user feedback to continuously improve enablement
- Strong understanding of generative AI concepts, prompt engineering fundamentals, AI-assisted workflows, and responsible AI practices
Preferred Qualifications:
- Ability to quickly learn new technologies and explain them in structured, engaging ways
- Effective communication with senior executives, client stakeholders, and end users
- Ability to manage multiple initiatives in parallel
- Experience in rapidly changing environments
- Familiarity with pharmaceutical or healthcare industry
- Experience in marketing, advertising, digital, or consulting agency environments with demonstrated success supporting multiple client engagements and driving adoption of new tools and platforms
- Practical mindset and active exploration of AI and marketing technology; actively using AI tools in daily work
- Ability to experiment and build real solutions, not just present slides about AI
