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Firework is seeking a Senior Product Manager to own the strategy, roadmap, development, and delivery of livestream commerce products and features from concept through launch and continuous optimization.
You will conduct user research, market analysis, and competitive intelligence across livestream commerce, social commerce, video platforms, and creator tools to identify opportunities and understand user pain points. You'll collaborate with Sales, Marketing, and Customer Success to develop go-to-market strategies for product launches, ensuring successful adoption and market penetration.
Key responsibilities include prioritizing product features based on customer needs, technical feasibility, and business impact; making data-driven decisions to guide product development; and exploring how AI can transform commerce through content creation, host assistance, moderation, personalization, product recommendations, audience engagement, localization, and automation. You will monitor and analyze product performance metrics—usage data, customer feedback, and financial KPIs—to measure success and iterate on features. You'll serve as the internal subject matter expert and voice of the customer, helping shape Firework's broader video commerce strategy.
This role requires strong collaboration across technical and non-technical teams, with particular emphasis on working closely with engineering on APIs, architecture, video infrastructure, integrations, and platform capabilities.
REQUIREMENTS:
- Bachelor's degree in computer science, business, or related field (advanced degree a plus)
- 7+ years of Product Management experience, ideally in growth-stage startups with a track record of building and scaling 0-to-1 products
- Strong, hands-on experience building and scaling video products and working with B2B enterprise customers (retailers, brands, or commerce platforms)
- Proven project and program management skills
- Strong data analysis skills with ability to gather and interpret data to drive product decisions and measure success metrics
- Excellent communication skills (listening, speaking, presenting) with ability to influence technical and non-technical stakeholders
- Advanced technical aptitude and ability to work closely with engineering teams on APIs, architecture, video infrastructure, integrations, data, and platform capabilities
- Advanced knowledge of AI and emerging technology with curiosity about how AI will reshape video creation, livestream production, personalization, and commerce
- Start-up entrepreneurial mindset and thrives in hands-on, team-oriented environment
