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Rewind is a cloud data backup and protection service for businesses, backed by Insight Partners, Inovia, Bessemer, and Atlassian Ventures. The company protects critical data in cloud applications like Jira, GitHub, Confluence, and Shopify, and was recognized as one of Canada's 50 fastest-growing tech companies (Deloitte Fast 50, 2023).
As Creative Marketing Producer, you'll be a hands-on operator responsible for producing and amplifying Rewind's story across digital, search, social, and community channels. You'll report to the Manager, Brand and Community, executing on brand strategy through high-volume content production and operational excellence.
Key responsibilities include:
**Graphic & Video Production (AI-Assisted):** Produce on-brand visuals and short-form video at scale—social graphics, web visuals, ad creative, infographics, and repurposed clips from webinars and podcasts. You'll work AI-first using Claude Design, Adobe Creative Suite, Figma, CapCut, and Opus, building reusable templates for team self-service.
**Internal Influencer Program:** Build and run Rewind's program to turn executives, engineers, PMs, and subject-matter experts into trusted public voices. You'll ghostwrite and produce content for LinkedIn, articles, speaker pitches, and community channels. Coach contributors on clarity and message discipline; support conference submissions.
**Search Visibility & Content Production:** Own answer-engine optimization (AEO) and generative-engine optimization (GEO) to ensure Rewind surfaces in AI-driven search. Monitor LLM visibility using tools like Limy.ai, identify gaps, and produce search-led content in partnership with leadership. Translate insights into a data-informed production roadmap.
**Digital Marketing & Web Operations:** Own fast, reliable updates to the WordPress CMS—website copy, page changes, published articles. Implement on-page SEO (metadata, structure, internal links) and maintain QA across the site.
**Social Media Program:** Build and run a comprehensive social strategy using AI to automate and ensure consistency. Maintain a calendar that repurposes assets across platforms. Run social listening to identify where Rewind should engage (Reddit, forums). Track analytics to optimize focus.
**Community & Engagement:** Produce Rewind's presence across community channels and technical ecosystems, amplifying expert voices to strengthen trust and visibility.
This is a fast-moving, production-focused role requiring broad operational skills, outcome orientation, and comfort with AI-first workflows. You'll work cross-functionally with product, marketing, and leadership teams.
