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Salary: USD 250,000 - 275,000 / annual
Peregrine Technologies, backed by leading Silicon Valley investors, is an AI-enabled platform that transforms siloed data into operational intelligence for public safety organizations, government agencies, and enterprises. The company serves hundreds of customers across 30+ states and two countries, impacting over 125 million people.
As Creative Director reporting to the CMO, you will lead the creative vision and evolution of Peregrine's brand identity. You'll oversee an established team of designers and agency partners, responsible for building the company's first major brand campaigns and refining design systems that communicate sophisticated AI and data integration technology to diverse customer segments—from public works to public safety to commercial enterprises.
Key responsibilities include:
- Leading brand strategy development and execution of integrated campaigns across advertising, recruiting, events, and talent initiatives
- Partnering with product marketing, growth marketing, and leadership to position Peregrine's responsible AI platform and bring customer impact to life
- Leading and mentoring a creative team while managing growth
- Overseeing the full brand system (visual identity, motion, digital, environmental design) and maintaining supporting resources
- Concepting, designing, and art-directing emotionally resonant brand experiences
- Serving as key brand advisor to the executive team, translating complex business goals into compelling creative work
- Managing multiple projects end-to-end with strong prioritization and cross-functional communication
You bring 15+ years of art direction and brand design experience, with a proven track record in both top-tier creative agencies and high-growth in-house environments. Your portfolio demonstrates mastery in branding, interactive web/mobile design, video, and integrated marketing for complex technology. You excel at translating sophisticated concepts (data governance, semantic ontology) into innovative branding experiences that resonate with customers and communities. You're an exceptional communicator who understands the relationship between business strategy and brand design, with strong presentation skills and the ability to drive multiple initiatives with urgency in a fast-paced environment.
Location: San Francisco, CA. In-office 4 days per week required.
