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Alan is a prevention-focused insurance and healthcare company serving 1M+ members across 40K+ companies, with €800M+ ARR. The company integrates insurance, prevention, and care into a unified platform and operates across France, Spain, Belgium, and Canada.
The Business Segment Lead role is responsible for achieving market leadership within an assigned business segment. This is a strategic, cross-functional position requiring transversal influence across Product, Insurance, Sales, and Marketing teams, as well as collaboration with peer segment leaders.
Key responsibilities include:
- Market Intelligence: Build deep expertise on market dynamics and competitive landscape through quantitative analysis (market sizing) and qualitative research (customer pain points, needs).
- Value Proposition & Pricing: Define differentiated product offerings to establish segment leadership; continuously refine positioning against competitors.
- Go-to-Market Strategy: Develop and execute renewal (account management) and expansion (business development) strategies; innovate on distribution channels, sub-segments, and partner management.
- P&L Ownership & Resource Allocation: Own segment ROI; build business cases for internal resource allocation based on financial performance.
- Product Strategy: Partner with product teams to ensure product development aligns with market insights and segment priorities.
The role focuses on newly launched, high-potential segments where strategy and execution are being built from the ground up. The company plans significant investment in these opportunities over the coming years.
Requirements:
- Minimum 8 years of experience leading a business (product category, business segment, or equivalent).
- Full working proficiency in French; advanced English proficiency.
- Exceptional ability to establish transversal influence across functions.
- Strong data analysis and manipulation skills to build comprehensive market views.
- Demonstrated business acumen combined with deep product thinking.
- Ability to articulate clear strategies amid complexity and uncertainty.
- Prior experience working with senior leadership.
- Generalist, self-starter mindset (not a single-industry specialist); adaptable and willing to support teammates in the field.
- Based in or willing to relocate to Paris, Bordeaux, Lyon, Marseille, Brussels, Madrid, or Barcelona.
- Compensation: E-F level range per Alan's salary equity framework.
