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Freshworks is seeking a Business Development Manager to join the outbound sales team in Bengaluru. This is a high-activity, outbound-focused role centered on building pipeline through proactive prospecting, engaging target accounts, qualifying opportunities, and creating meaningful conversations with potential customers.
Key Responsibilities:
- Drive outbound prospecting across target accounts and personas through cold calls, emails, LinkedIn, and other channels
- Research accounts and identify relevant decision-makers and influencers
- Manage and follow up on inbound leads, qualifying them based on business need, fit, and buying intent
- Execute structured email and calling sequences to generate meetings and sales opportunities
- Build and maintain a healthy pipeline of qualified prospects
- Personalize outreach based on account research, industry, business challenges, and relevant use cases
- Work closely with Account Executives to qualify and hand over sales opportunities
- Maintain accurate prospect, activity, and pipeline information in the CRM
- Track outreach performance and continuously improve messaging, targeting, and conversion rates
- Stay updated on target markets, industries, competitors, and customer pain points
About Freshworks:
Freshworks Inc. builds uncomplicated service software that delivers exceptional employee and customer experiences. The company uses a people-first approach to AI to eliminate friction, helping businesses reduce complexity, lower cost-to-serve, and deliver faster, more human support through enterprise-grade yet easy-to-use CX and IT solutions. Nearly 75,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks to power their Employee Experience and Customer Experience operations.
Requirements:
- 1–4 years of experience in B2B sales, business development, inside sales, or SaaS sales
- Hands-on experience in outbound prospecting and lead generation
- Strong experience with cold calling and email outreach
- Experience managing and converting inbound leads
- Comfortable researching accounts and identifying decision-makers
- Experience using outbound and sales intelligence tools such as LinkedIn Sales Navigator, Lusha, Apollo, ZoomInfo, 6sense, Outreach, Salesloft, HubSpot, or similar platforms
- Strong verbal and written communication skills
- Ability to work in a target-driven, high-velocity sales environment
- Strong ownership, curiosity, persistence, and a hunter mindset
- Must be open to work in night shift