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InnovaMat is seeking a Business Development & Growth Manager for the Public Sector to lead revenue growth strategy and execution in Brazil's public education market. This role combines strategic vision with hands-on commercial execution, requiring the candidate to build and operationalize a high-performing acquisition engine that positions InnovaMat as the leading excellence mathematics education provider in the country.
Key Responsibilities:
Growth Strategy: Design and lead the go-to-market strategy for Brazil, including market understanding of the public sector, geographic prioritization, and acquisition channel definition.
Metrics Ownership: Define and own key performance indicators including new schools served, pipeline value, customer acquisition cost (CAC), conversion rates, and market penetration.
Institutional Relationships: Build strategic partnerships and alliances with state and municipal education secretariats, public school networks, educational associations, and key institutions to accelerate expansion.
Public Sector Expertise: Develop deep understanding of Brazil's public education ecosystem, including public policies, structural functioning, and educational context.
Growth Experimentation: Design and execute growth experiments with rigorous methodology—clear hypotheses, result measurement, and scalability validation.
Demand Generation: Coordinate with Marketing on inbound demand generation, pipeline activation, and nurturing strategies.
Acquisition Funnel Optimization: Optimize the end-to-end funnel from first contact through closing and Customer Success handoff.
Market Intelligence: Develop deep understanding of Brazil's educational ecosystem and public sector (decision-making processes, competition, seasonality).
Market Voice: Represent Brazilian market needs and opportunities to the global Innovamat team to influence product roadmap.
Internal Coordination: Work with RevOps on pipeline construction and management in Salesforce, ensuring data quality and forecasting accuracy.
Global Collaboration: Collaborate with the global Growth team to adapt best practices and successful experiments from other markets to the Brazilian context.
Operational Execution: Conduct market research and schedule strategic meetings with state and municipal education secretariats.
Stakeholder Engagement: Present InnovaMat at all levels to pedagogical directors, academic coordinators, and major educational leaders.
Project Development: Lead conversations with education secretariat and municipal leadership to analyze and develop educational projects in partnership with InnovaMat.
Requirements:
- 1–3 years of experience in Growth, Business Development, or B2B Sales roles in SaaS, EdTech, high-growth startups/scaleups, or institutions with public sector interface
- Data-driven mindset with ability to define metrics, design experiments, interpret results, and scale with analytical rigor
- Strategic commercial vision to identify public sector opportunities, develop partnerships, and build scalable acquisition channels
- Leadership and resilience in high-ambiguity, accelerated-growth environments
- Experience and understanding of Brazil's public school networks and government decision-making processes (highly valued)
- Fluent Spanish (desirable for alignment with global team)
- Genuine interest and passion for transforming mathematics education in Brazil
