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Brand Manager

REBEL - Toronto, ON, Canada - In-office - posted 2026-09-01

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REBEL is a B Corporation-backed returns recommerce marketplace transforming retail's $1 trillion returns problem. The company partners with 2,500+ brands to offer shoppers discounts up to 70% on open-box products while diverting millions of pounds of returns from landfills annually. The Brand & Social Media Manager owns REBEL's day-to-day organic social presence across Instagram, TikTok, LinkedIn, and emerging platforms. This is a hands-on, individual contributor role reporting directly to leadership with no agency layer or intermediaries. Key responsibilities include: **Social Channels & Content:** Plan, create, publish, and iterate on content across all platforms. Build and maintain the content calendar, shoot and edit videos, write copy, and publish consistently. Create reactive content against trends and cultural moments with speed. Test formats, hooks, and story angles; discontinue underperforming approaches. **Community Management:** Own all comments, DMs, and community engagement. Surface customer feedback and community sentiment to inform strategy. Build a community of repeat commenters, sharers, and brand advocates. **Creator Coordination:** Source and manage relationships with creators. Brief creators to ensure content feels native and on-brand. Track creator performance and identify standout partners. **Reporting & Strategy:** Track organic reach, impressions, engagement, and follower growth. Provide data-driven recommendations on what to test next, not just metrics. **Cross-functional Support:** Apply and evolve brand voice guidelines. Support PR efforts with content and social amplification. Contribute to partnership and event coverage. Partner with growth, creative, and product teams on campaigns and launches. The ideal candidate has 4–6 years of experience in social media, content, or brand management. You have strong instincts for what resonates online, fast execution skills, and real taste in content creation.

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