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Salary: USD 70,000 - 85,000 / annual
Fanatics Betting & Gaming is seeking a Brand Experience Associate to support the planning and execution of high-impact events, activations, VIP experiences, and gifting initiatives. This role reports to the VP of Brand Experience and offers hands-on involvement in building brand presence and deepening relationships with influencers, media, and clients.
Key Responsibilities:
- Support day-to-day planning and execution of events, activations, VIP experiences, and gifting initiatives
- Coordinate event logistics including timelines, guest lists, invitations, venue details, transportation, catering, supplies, and on-site needs
- Develop event and activation production schedules, contact lists, run-of-show documents, and other event materials
- Assist with vendor and agency coordination, including scheduling, deliverables, invoices, and follow-ups
- Partner with internal teams (VIP, Marketing, Creative Studio, Loyalty) to gather information and keep projects moving
- Support on-site event setup, guest experience, troubleshooting, and breakdown
- Manage gifting logistics including research, ordering, inventory, packaging, shipping, and delivery tracking
- Track expenses, process invoices, and maintain accurate budget documentation
- Assist with presentation materials, research, and event recaps
- Ensure all event details and materials reflect the Fanatics Betting & Gaming brand
- Take on additional projects as the team and role evolve
The role requires four days per week in the New York City office with occasional travel for off-site events and flexibility to work occasional evenings and weekends around key events.
Requirements:
- 1–3 years of experience in events, hospitality, marketing, client service, production, or related field
- Highly organized and extremely detail-oriented with ability to manage multiple tasks and deadlines
- Strong written and verbal communication skills
- Proactive, dependable, and comfortable asking questions and learning on the job
- Willingness to roll up sleeves and support both behind-the-scenes planning and on-site execution
- Strong judgment and professionalism when working with guests, partners, and sensitive information
- Comfortable working in fast-paced environment where priorities may shift
- Interest in events, hospitality, sports, entertainment, fashion, or luxury experiences is a plus
