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Brand Designer

Afresh - Remote - Remote - posted 2026-09-09

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Salary: USD 110,500 - 149,500 / annual

Afresh is an AI platform for grocery retail, powering smarter decisions across enterprise grocers like Albertsons, Meijer, and Wakefern. The company has achieved 70% revenue growth in 2025 and operates across 10%+ of the U.S. grocery market, preventing over 200 million pounds of food waste annually. You'll join Marketing as the dedicated, in-house owner of Afresh's visual brand in a newly created full-time role. Embedded in day-to-day workstreams, you'll carry context across projects and partner closely with marketing leadership and content strategists. While they own strategy and messaging, you own format and visual execution—taking ideas from concept to final, production-ready work. Key responsibilities include: owning visual brand execution across web design, video, case studies, sales enablement (decks, one-pagers), campaign creative, and event/booth design; translating strategy into polished visual work; leading design end-to-end on major initiatives (website updates, product launches, campaigns); building and maintaining scalable design systems and templates (decks, one-pagers, social, event graphics); setting standards for AI-assisted design tools so output feels authentically Afresh rather than generic; turning around time-sensitive requests (24–48 hours) for sales, events, and leadership; bringing original concepts and shaping creative briefs; managing multiple concurrent projects independently; and coordinating event logistics including booth design and materials. You bring 7+ years of brand or graphic design experience spanning agency and in-house work, with a track record of owning a brand end-to-end. Your portfolio spans multiple formats: web design, video/motion or case studies, presentation and sales decks, and print or event collateral. You've built and scaled brand or design systems for growing teams. You're familiar with AI design tools (Midjourney, generative design in Figma/Adobe) and have a strong point of view on using them without producing generic output. You excel at communication and time management, balancing urgent turnarounds with longer-term projects. You're proficient in Figma, Framer, and Google tools; video editing experience is a plus. B2B tech or SaaS marketing experience is preferred.

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