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Salary: USD 105,000 - 145,000 / annual
Chime is hiring an AEO Content Strategist to own content and citation strategy that wins in AI search. As people increasingly discover financial products through ChatGPT, Gemini, and Google's AI Overviews, Chime's Organic Growth team works to ensure members find Chime without paid media. Chime is already one of the most visible brands in AI answers across several core banking categories, and this role will help widen that lead.
You will run Chime's blog from planning through publishing, manage AI-powered content workflows, and earn Chime coverage on third-party sources that AI models trust most. You'll partner closely with the Principal of AI Search Strategy & SEO, who sets Chime's AI search strategy, priority categories, targets, and measurement. This is a hands-on role with significant strategic scope—in a single week you might identify a citation gap in a high-value category, brief a publisher partner, move a refreshed article through compliance review, and publish it in the CMS.
Key responsibilities include:
- Own Chime's blog and editorial content plan for SEO and AEO, turning priority categories, prompt data, and member insights into a sequenced roadmap that helps Chime own its story and earn accurate, positive citations in AI answers.
- Run the editorial calendar and maintain steady publishing cadence, structuring content so AI models can find, understand, and cite it with clear answers, clean formatting, and accurate product details (rates, limits, eligibility) in Contentful.
- Lead content across Chime.com, including product launches and seasonal moments with Product Marketing, lifting conversion through inline CTAs, email capture, stronger conversion paths, and regular CRO testing.
- Manage day-to-day relationship with AirOps (AI content optimization platform) and automate manual steps in the content lifecycle from drafting and optimization to disclosures and CMS publishing.
- Lead offsite visibility with affiliate and publisher partners, manage the AI visibility budget, and track placements from request to live.
- Move content through Legal & Compliance and partner bank review, managing high-volume queues and using AI-assisted pre-review tools to speed approvals.
- Work with PR, Brand, Social, YouTube, and Help Center to ensure what the web says about Chime is accurate and consistent.
- Track citations, AI visibility by topic, rankings, traffic, and enrollments; run experiments on format, structure, and CTAs; bring learnings to weekly organic performance reviews.
Requirements:
- 5+ years of experience in editorial strategy, content strategy, or SEO content, with a track record of growing organic visibility, traffic, or conversions.
- Hands-on AEO/GEO knowledge: understanding how LLMs and AI answer engines choose and cite sources, and how content structure, accuracy, and third-party coverage affect visibility.
- Experience with AI content tools and workflows (e.g., AirOps, Profound, or LLM-based writing and optimization tools), with genuine enthusiasm for automating repetitive work.
- Experience publishing in a regulated industry such as financial services, fintech, insurance, or healthcare, including managing content through legal and compliance review.
- Hands-on experience with a CMS (Contentful preferred) and with Jira or similar ticket-based workflows.
- Experience managing freelancers, agencies, or external partners, including timelines, quality, and budget.
- Strong writing and editing skills, sharp eye for accuracy, and ability to turn performance data into clear recommendations.
- Ability to manage many workstreams and stakeholders at once in a fast-changing area with little supervision.
