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Salary: USD 140,000 - 210,000 / annual
Duolingo is hiring a Head of West Coast Ad Sales to build and scale the company's direct advertising business across the West Coast region. In this high-ownership, early-stage role, you will own regional revenue targets and forecasting, develop and execute the West Coast go-to-market strategy, and lead a growing team of sellers. You'll build and deepen senior relationships at brands and agencies, open new logos, and expand strategic accounts by mapping Duolingo's unique strengths (design, IP, native formats) to client objectives. You'll lead complex deals end-to-end—from prospecting and positioning through negotiation, close, renewal, and expansion—while partnering with Account Management and Ad Ops teams. As a player-coach, you'll establish operating rhythms, deal reviews, and CRM standards that improve forecast accuracy. You'll also share actionable market feedback with sales and product leadership to inform pricing, packaging, measurement, and ad experiences while protecting the learner experience. The role requires operating with speed and rigor in a startup-like environment, building repeatable sales motions and team practices that scale from 0→1 and 1→N. You'll need 8+ years of direct digital ad sales experience with a proven track record of hunting, closing, and renewing in premium mobile or consumer app environments. Success selling video and native/custom formats, structuring innovative agreements with top-tier advertisers and agencies, and engaging senior decision makers while rolling up your sleeves to build collateral and drive revenue personally are essential. Strong understanding of ad tech and mobile app ecosystems, with skill using data to assess performance and inform pricing and packaging, is required. Exceptional candidates will have established West Coast relationships, experience introducing or scaling a new ads product from 0→1, experience shaping regional GTM and sales processes, and vertical expertise in Entertainment, Gaming, Streaming, or Tech.
