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Account Executive - Specialist Care

Lottie - London, United Kingdom - Hybrid - posted 2026-10-06

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Salary: GBP 50,000 - 105,000 / annual

Lottie is building an AI operating system for social care, with a marketplace connecting families to care providers and Found, a vertical SaaS platform helping care providers manage enquiries, occupancy, and finances. You will own the full sales cycle for a new vertical: Specialist Care and Supported Living providers. In this role, you will: - Own end-to-end sales for specialist care and supported living providers, from prospecting through close and handoff to Customer Success - Build the go-to-market strategy for this new vertical, testing messaging and iterating based on market feedback - Re-engage 7–8 existing specialist care customers and expand from that base - Manage your own pipeline through outbound (calls, emails, LinkedIn, events) and inbound leads - Conduct discovery calls and demos with head-office and operational leaders at multi-site providers - Negotiate and close deals against MRR targets with uncapped commission on ARR - Feed market insights to Product and Engineering to shape the product roadmap You will be solving critical problems: opening a new market for Found, winning in a largely local-authority-funded world with different buying dynamics, selling honestly while the product evolves, building a repeatable sales motion, and becoming the voice of specialist care providers inside the company. You'll sit alongside Care Home and Home Care sales leads with direct access to commercial leadership, product, and the founder. This is a market-creation role with real autonomy—not a playbook to follow. Requirements: - Minimum 12 months of closing experience in B2B sales with a track record of hitting or exceeding targets - Strong phone skills and comfort building your own pipeline through outbound prospecting - Ability to build genuine, consultative relationships; empathetic communication style - Comfortable explaining value in plain language to non-technical operators - Motivated by targets and commission - Curious about new markets and able to turn learning into messaging and process - Commitment to own this vertical for at least 12 months - Bonus: B2B SaaS sales methodology, startup experience, or experience selling into regulated or publicly funded sectors (care sector experience not required) The role is not a fit if you prefer established playbooks and structured processes, are uncomfortable with outbound prospecting, view this as a stepping stone for 6 months, or lack proven closing experience.

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