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Salary: CAD 141,000 - 183,000 / annual
Relay is a digital banking platform designed to help self-made business owners gain clarity and control over their finances. The company serves approximately 29 million small businesses across North America, providing tools that replace financial guesswork with real visibility and transform cash flow management.
As an Account Executive, you will own the complete sales cycle from prospecting through close, driving new business via both inbound and outbound channels. You'll become a product and industry expert, advising business owners, accountants, and bookkeepers in a consultative, high-trust manner. Your role involves translating product capabilities into tangible business value aligned with each customer's specific goals and objectives.
Key responsibilities include:
- Managing full sales cycle ownership with focus on successful post-close activation
- Developing expertise in product and industry to advise stakeholders effectively
- Converting product features into clear business value propositions
- Collaborating cross-functionally with Business Development, Marketing, Risk, Customer Experience, Revenue Operations, and Sales Enablement teams
- Mentoring and coaching junior team members
- Innovating and improving overall sales processes alongside peers
You bring 2+ years of full sales cycle experience, ideally in fintech or selling to SMBs, accountants, or bookkeepers. You employ a consultative, discovery-led sales approach and excel at strategic account-based prospecting and outbound pipeline generation. You're proficient with CRM platforms (Salesforce, Outreach, ZoomInfo) and actively leverage AI to enhance prospecting efficiency and personalize outreach. Strong interpersonal skills, a growth mindset, and adaptability to fast-scaling environments are essential.
Bonus qualifications include fintech or accounting software experience, familiarity with North American SMBs, and Spanish proficiency. The interview process includes four stages: initial talent screening, manager conversation, take-home case study with team discussion, and in-person leadership meeting.
