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Salary: USD 224,000 - 282,450 / annual
NextRoll (AdRoll) is seeking a VP of Sales to lead and transform the new business sales organization as the company scales revenue across NAMER, EMEA, and APAC markets. You will report directly to the CEO and manage a team of ~30+ sales professionals, owning new logo acquisition for mid-market and enterprise accounts.
Key responsibilities include:
- Transform and scale the new business engine by owning pipeline, new logo acquisition, revenue performance, and sales productivity while evolving the organization and operating model
- Shape commercial and go-to-market strategy in partnership with the CEO and executive team, including market segmentation, ICP definition, territory design, and resource allocation
- Build a scalable sales motion by designing new business processes and developing a high-performing, multi-solution sales organization through strategic hiring, coaching, and organizational design
- Partner across the customer lifecycle with Customer Success, Product, and Marketing to establish strong post-sale transitions, retention foundations, and pipeline generation
- Own the new business operating rhythm by establishing rigor around pipeline health, conversion rates, win rates, quota attainment, and forecast accuracy
- Establish clear priorities and measurable impact in the first two quarters while shaping the new business plan, team design, and compensation structure for 2027
- Represent AdRoll in the market as a credible voice on programmatic advertising, adtech, and AI-driven marketing to brand and performance marketers and agencies
About NextRoll: NextRoll is a leading marketing technology company headquartered in San Francisco that empowers businesses to drive sustainable growth through trusted audience connections. Built on nearly two decades of AI and data expertise, NextRoll delivers solutions through AdRoll, its flagship brand and connected advertising platform. The AdRoll platform combines the AdRoll product (AI-powered multi-channel campaigns for awareness, engagement, and revenue) and AdRoll ABM (full-funnel account-based marketing with buyer insights and predictive AI). The company is privately held and committed to building diverse teams.
Requirements:
- 12+ years of relevant sales experience with at least 6+ years of senior leadership experience selling media, programmatic advertising, or adtech to mid-market accounts and above, with ACVs of $100K+
- Strong track record of new logo acquisition as both an individual seller and leader
- Deep demand-side expertise and strong understanding of the adtech ecosystem
- Proven mid-market sales experience with a record of growing new business in that segment
- Experience leading and transforming an AI-first sales team, including identifying where AI tools can handle prospecting, research, and admin work, and training sellers to leverage them
- Hands-on leadership style: coach deals, join key pitches, and engage in details
- Deep knowledge of the marketer's world across brand and performance marketing, with fluency in MarTech and RevTech ecosystems
- Experience leading a multi-level sales organization, including managers
- Metrics-driven approach: comfortable with pipeline mechanics, conversion rates, and forecasting as well as pitching and storytelling
