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Vida Health is seeking a VP of Sales, Payer (Medicare) to lead business development and revenue growth in the Medicare payer segment. This is a strategic sales leadership role focused on expanding Vida's customer base within health plans, particularly Medicare-focused payers.
Key Responsibilities:
- Drive top-line financial growth and expand the customer base within the payer segment
- Generate new business and sales leads through lead generation, networking, marketing campaign follow-up, and inbound inquiries
- Support and drive RFPs (Request for Proposals) for health plans, leveraging Vida's strong RFP track record
- Develop consultative, customized proposals and pitch materials based on deep understanding of target customers' business needs
- Build and maintain strong executive and decision-maker level relationships with payers
- Support operational and strategic efforts to grow the business across the health plan marketplace
- Advance Vida's value-based reimbursement strategy and fee-for-outcomes based model
- Collaborate closely with sales, product, clinical, and account management teams to support sales pursuits
- Demonstrate solid understanding of Vida's technology, product offerings, and mission
- Ensure competitive advantage through value-added approach to prospects and customers
- Understand key and emerging market segments and help refine positioning
Requirements:
- 10+ years of experience with both direct and indirect business development within the healthcare industry, with a history of overachieving on sales targets
- Experience and understanding of healthcare, value-based reimbursement, and Commercial, Medicare, and Medicaid lines of business
- Experience closing deals with payers and/or PBMs, working with clinical and executive stakeholders
- Experience working in or with health plans, or with top-tier management consulting firm (preferred)
- Knowledge of core health plan functions, including provider contracting (preferred)
- Action-oriented leader who self-starts and motivates others; thrives in high-growth environments
- History of executing complex deals throughout the healthcare marketplace
- Relationship-oriented, people-centric contributor with track record of strong leadership and collaboration
- Demonstrated aptitude to work in rapidly changing, start-up environments
