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Singular is a next-generation attribution and analytics platform trusted by leading brands like Warner Bros. Games, Lyft, Airbnb, Activision, Uber, Electronic Arts, DoorDash, and LinkedIn to optimize marketing spend and prevent ad fraud.
You will own end-to-end user acquisition strategy and execution for a portfolio of customer accounts, from onboarding through ongoing optimization. This role uniquely blends hands-on campaign management with product innovation—you'll spend your time operating campaigns, advising customers on growth strategies, and partnering closely with Product and Engineering teams to design AI agents and automation that will reshape how performance marketing is executed.
Key responsibilities include developing growth strategies aligned with customer revenue, ROAS, CAC, and profitability goals; defining creative strategy and producing high-performing assets; launching and optimizing campaigns across Google Ads, Meta, TikTok, Apple Search Ads, Unity, and other channels; analyzing performance and communicating results to customers; building trusted strategic relationships; supporting the sales process through customer presentations and demos; and helping onboard new customers.
You will also partner directly with Product Management and Engineering to design AI-powered workflows and automation for UA, test new AI tools, provide structured feedback, validate features using real customer campaigns, and help define best practices that enable UA to scale through AI while maintaining performance.
Required: 5+ years of hands-on mobile user acquisition experience with proven ownership of the entire UA lifecycle; meaningful paid media budget management across multiple channels; deep expertise with Meta, Google Ads, TikTok, Apple Search Ads, Unity, and other performance marketing platforms; strong understanding of attribution, incrementality, CAC, LTV, ROAS, and mobile measurement; ability to present to customers and act as a strategic advisor; excellent communication skills; passion for AI and marketing automation; analytical mindset; and self-starter mentality in fast-moving environments.
Nice to have: agency experience managing multiple customer accounts, AdTech/MarTech/MMP background, direct collaboration experience with Product and Engineering teams, AI product evaluation or prompt engineering experience, and experience launching or scaling AI-enabled marketing workflows.