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Salary: USD 80,000 - 123,500 / annual
Life360 is seeking a Supply Account Manager to join its Client Solutions team, which drives revenue growth for Life360 Ads by managing publisher partnerships across the programmatic advertising ecosystem. You will own end-to-end relationships with a portfolio of mobile, CTV, and web publishers, focusing on adoption of Life360's ad products, strategic growth conversations, supply health monitoring, and delivering measurable value through the Life360 Ads exchange.
Key responsibilities include educating publishers on Life360's products, audience data advantages, exclusive demand sources, and ad formats through platform training and consultative partnership reviews. You will manage performance across your book of business by tracking critical metrics such as ad requests, bid and win rates, DSP buying patterns, EID strategy, ads.txt optimizations, and revenue. You'll proactively identify yield optimization opportunities and work with publishers to implement strategies that drive measurable results.
You will partner cross-functionally with Business Development, Technical Solutions, Demand, Product, and Engineering teams to surface publisher needs, resolve integration and platform issues, and drive go-to-market initiatives. You'll also contribute to the broader Supply team's motion through market feedback loops, resource documentation, and publisher case studies.
Life360 is a remote-first company with over 500 employees serving approximately 97.8 million monthly active users across 180+ countries. The company offers location sharing, safe driver reports, crash detection with emergency dispatch, and pet GPS tracking. Life360 is building an AI-native organization where AI tools are integral to operations and workflows.
