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Salary: USD 70,000 - 80,000 / annual
Innovamat is a fast-growing education technology company transforming mathematics instruction globally. With 350+ employees across 10 countries and 27,000+ teachers using their research-backed curriculum and adaptive technology in 2,600 schools worldwide, they are rapidly expanding in the U.S. market.
As a Strategy Associate, you will work directly with the VP of Global Marketing to drive Innovamat's U.S. growth strategy. This role sits at the intersection of strategy, marketing, growth, and go-to-market execution, offering high ownership and direct impact on building the company's growth engine.
Key responsibilities include:
**Go-to-Market & Market Strategy**: Analyze U.S. markets, customer segments, and competitors to identify growth opportunities. Support go-to-market strategies, market expansion, positioning, and messaging. Identify channels and audiences with highest growth potential.
**Top-of-Funnel & Growth**: Analyze marketing and funnel performance to identify improvement opportunities. Support demand-generation campaigns, partnerships, and events. Design experiments, measure results, and scale successful initiatives. Build dashboards and frameworks to track growth metrics.
**Strategic Projects**: Lead high-impact projects from problem definition through execution. Build analyses, business cases, financial models, and presentations to support leadership decision-making. Coordinate cross-functional stakeholders to ensure initiatives progress.
You'll combine strategic thinking and analytical rigor with hands-on execution, working closely with Marketing, Growth, Sales, and local market teams. This is ideal for someone who learns quickly, thrives in ambiguity, and wants direct mentorship from senior leadership.
Required qualifications: 1–3 years in strategy consulting, investment banking, high-growth startups, or strategic marketing/commercial roles. Strong analytical and problem-solving skills, structured commercial thinking, and excellent English communication. Proficiency with presentations and spreadsheets; AI skills are a plus. You should be comfortable with ambiguity, entrepreneurial-minded, intellectually curious, and passionate about building something meaningful. Experience in growth, marketing, sales, or go-to-market is strongly preferred. Passion for math and/or education is a bonus.
