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sennder is Europe's leading digital freight forwarder, revolutionizing road logistics through proprietary technology and automation. We seek a Senior Strategic Sales Executive to join our Region West team, based in Berlin with remote work flexibility within Germany.
You will drive new business growth by acquiring large-scale enterprise accounts in the Full Truckload (FTL) logistics market. Your responsibilities include:
• Lead Generation: Prospect and develop new leads through cold and warm outreach, generating customer opportunities
• New Business Acquisition: Understand prospect needs and convert opportunities into customers by leveraging sennder's technology and expertise
• Strategic Qualifying: Execute go-to-market strategy to penetrate the market using existing relationships with large-scale shippers
• Complex Deal Orchestration: Navigate long-term, multi-stakeholder procurement cycles and manage large-scale freight tenders with competitive, profitable proposals
• Commercial Ownership: Maintain end-to-end ownership of revenue targets, pricing strategies, and margin health
• Market Presence: Build deep relationships with senior decision-makers and act as the face of the company
• Cross-Functional Leadership: Partner with Pricing, Account Management, and Operations teams to ensure seamless onboarding and long-term success
• Data-Driven Decision Making: Utilize internal data platforms and AI for informed decisions on network density and customer prioritization
• Pipeline Ownership: Full ownership from lead generation through close, including RFP leadership and pricing strategy development
• Customer Growth: Drive top-line growth for existing customers and regularly engage with prospects and shippers
• Performance Metrics: Own core pipeline metrics and report frequently on progress
You will operate with high autonomy in a fast-paced environment, balancing strategic thinking with transactional execution, and serve as an executive sponsor for key wins even after transition to Account Management.
REQUIREMENTS:
• Proven, direct 8+ years of experience in Full Truckload (FTL) commercial sales across Europe
• Deep understanding of FTL market nuances and broader road freight dynamics
• Credible network of relationships with large shippers and proven ability to open doors at enterprise level
• Demonstrable track record of new business generation (hunter mindset)
• Experience in non-asset-based or similarly complex, high-velocity logistics environments
• Extensive experience managing complex RFPs, large tenders, and enterprise-level negotiation cycles
• Sharp commercial acumen: ability to price competitively while maintaining sustainable margins
• Ability to travel frequently for in-person meetings across region
• Fluency in German (required); English fluency (company language)
• Comfort with digital tools, automation, and AI-enabled workflows
• Ability to use AI tools responsibly and effectively
• Collaborative spirit and cultural alignment with data-driven, relationship-focused approach
