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Sr. Strategic Account Executive

NextRoll - San Francisco, CA, United States - Hybrid - posted 2026-10-15

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Salary: USD 111,700 - 140,700 / annual

NextRoll is seeking a Senior Account Executive to join its New Business Sales team, selling the AdRoll platform—a leading marketing technology and connected advertising platform—to sophisticated advertisers and agencies across CTV, DOOH, and display channels. In this role, you will be a senior individual contributor responsible for owning the complete sales cycle for strategic mid-market opportunities, from self-generated pipeline through negotiation and close. You will identify and develop high-value opportunities, engage senior decision-makers, shape commercial strategies, and position AdRoll to address complex media and advertising needs. This is a commercially driven position for a seller who understands modern media buying and can credibly engage sophisticated advertisers, agencies, and media leaders. Key responsibilities include: - Own the full sales cycle for strategic opportunities, from prospecting and pipeline creation through commercial negotiation and close - Build and convert self-generated pipeline with a strong focus on net-new logos - Develop trusted relationships with senior marketing, media, advertising, and agency decision-makers, building consensus across complex, multi-stakeholder buying groups - Identify opportunities to shift and grow customer media investment across display, CTV, and DOOH - Bring strong understanding of programmatic and ad tech to customer conversations, translating complex media capabilities into clear commercial outcomes - Lead with a consultative approach, understanding customer business challenges and developing strategic, differentiated proposals - Partner with Solutions, Marketing, and Customer Success teams to develop, position, and close high-value opportunities - Create compelling commercial business cases and confidently negotiate with senior stakeholders to drive deals to close - Maintain disciplined pipeline management, forecasting, and CRM hygiene, providing accurate visibility into revenue performance and deal progression - Consistently achieve and exceed new business revenue targets while contributing to the evolution of NextRoll's NAMER go-to-market strategy You will leverage strong industry relationships, consultative selling, and deep programmatic expertise to create new opportunities, win net-new logos, and grow investment into NextRoll's fastest-growing channels. REQUIREMENTS: - 7+ years of experience in ad tech and/or media sales, with experience selling across multiple media channels and deep expertise in one or more of CTV, DOOH, and display - Experience selling from the platform side of the ecosystem, ideally with a DSP, SSP, or other ad tech platform, rather than primarily selling media-owner inventory - Strong understanding of programmatic advertising, including buying models, targeting, measurement, data, and the broader digital media ecosystem - Proven track record of self-generating pipeline and winning net-new business, with clear evidence of consistently achieving or exceeding revenue targets - Strong outbound prospecting skills and ability to turn cold or underdeveloped relationships into meaningful commercial opportunities - Demonstrated ability to sell consultatively and strategically, connecting media solutions to business objectives rather than selling products in isolation - Comfortable navigating complex organizations, multiple stakeholders, and senior-level buying processes - Strong commercial judgment, negotiation skills, and executive presence - Credibility with sophisticated advertisers, agencies, and media buyers, with ability to challenge thinking and introduce new approaches - Highly self-directed and accountable, with ability to operate effectively in a fast-moving, evolving environment

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