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6sense is seeking a Senior Content Designer to shape how users experience their product through words across screens, flows, and AI-driven conversations. You'll partner closely with Product, Design, Research, and AI/ML teams to craft clear, useful, on-brand content—from button labels and onboarding flows to multi-turn AI assistant exchanges.
This role is ideal for someone who thinks in systems, writes with precision, and is energized by the shift toward conversational and AI-generated interfaces. You'll own content design end-to-end for a product area, from early flow sketches through shipped, measured experiences.
Key responsibilities include:
- Design conversational flows for chat-based and voice interfaces, including multi-turn dialogue, disambiguation, error recovery, and graceful fallback when AI doesn't know the answer
- Write, test, and iterate on prompts and system instructions that shape AI-generated content, balancing tone, accuracy, brevity, and safety
- Partner with ML/AI engineers to evaluate model outputs for voice, clarity, bias, and hallucination risk, and build feedback loops for improvement
- Build and maintain content patterns, voice & tone guidelines, and a scalable content design system covering both static UI and dynamic/AI-generated content
- Collaborate with PMs, designers, and researchers from discovery through delivery; represent the user's need for clarity in every product decision
- Use qualitative research and quantitative metrics (task success, drop-off, CSAT, containment rate) to inform and defend content decisions
- Review and elevate the work of other writers and designers; mentor junior content designers
- Advocate for accessible, inclusive, plain-language content across the product
Requirements:
- 5+ years of experience in content design, UX writing, or closely related field, with at least 1–2 years working on conversational or AI-driven surfaces
- Conversational design experience: you've designed chatbot, voice assistant, or AI-agent flows and understand turn-taking, context handling, and failure states
- Hands-on prompting/prompt engineering experience: you've written and refined prompts or system instructions for LLM-powered features and can discuss how prompt structure affects tone, reliability, and safety
- Portfolio demonstrating strong craft in traditional UX writing AND at least one project involving conversational or generative AI content
- Comfort working directly with AI/ML teams—reading model outputs critically, giving structured feedback, and iterating quickly
- Strong systems thinking: ability to design a single string and a scalable pattern in the same day
- Excellent editing skills and an ear for voice, tone, and plain language
- Experience partnering cross-functionally in a fast-moving, ambiguous product environment
- Familiarity with accessibility standards (WCAG) and inclusive writing practices
- Experience with tools like Figma, Ditto (or similar content design/collaboration platform), content-ops/localization platforms, and LLM playgrounds or consoles (Claude, ChatGPT, or similar)
Nice to have:
- Experience building a conversational design system or AI content style guide from scratch
- Familiarity with agentic or RAG-based product patterns, multi-modal AI experiences, or evaluation frameworks for generative content
- Background in linguistics, taxonomy, or information architecture
- Prior experience shipping AI features at a B2B SaaS or Martech/AI company