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Social Media Lead

Peregrine Technologies - New York, NY, United States - In-office - posted 2026-09-16

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Salary: USD 155,000 - 185,000 / annual

Peregrine Technologies, backed by leading Silicon Valley investors, provides an AI-enabled platform that transforms siloed data into operational intelligence for public safety organizations, government agencies, and private-sector institutions. The platform serves hundreds of customers across 30+ states and two countries, reaching over 125 million people. You will lead the development and execution of Peregrine's social media strategy across LinkedIn, YouTube, Instagram, and other channels. This is a strategic and creative role where you'll own the full lifecycle of social content and campaigns. Key responsibilities: - Build channel and audience strategy for LinkedIn, YouTube, Instagram, and recommend new platforms. Establish goals, success metrics, and resource requirements. Own performance tracking, optimization, reporting, and analytics for all social content and campaigns. - Partner with the creative team to develop high-quality original content including videos, graphics, and posts. Repurpose live content into Shorts, highlight reels, blog posts, and in-platform moments. - Collaborate with the growth marketing team on paid and organic social campaigns, and with the brand team on awareness initiatives. - Work with Talent Brand and Recruiting teams to elevate LinkedIn content and audience growth strategy. - Align with Communications and Content teams to amplify thought leadership across social channels. - Experiment with new creative formats, storytelling techniques, and distribution strategies to drive reach and engagement. You'll work closely with marketing, communications, brand design, creative, growth marketing, talent brand, recruiting, and content teams. The role requires translating complex technical and business concepts into engaging, digestible content for a global audience of customers, investors, and the general public. Requirements: - 5–8 years of experience in social media strategy and content creation (in-house or agency) - Strong portfolio demonstrating content creation across video, graphics, and copywriting with proven performance metrics - Curious, mission-driven mindset with collaborative, low-ego approach - Creative willingness to take thoughtful risks - Knowledge of public safety, government operations, and related domains a plus - Ability to stay current with news and research relevant to Peregrine's operating sectors

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