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Gorgias is building a unified AI agent platform for conversational commerce—enabling brands to sell, support, and re-engage customers through intelligent dialogue. The company is at the forefront of reshaping ecommerce through AI-native customer interactions.
This is a builder role focused on systems engineering and automation for the go-to-market (GTM) stack. Success is measured by shipped solutions and user adoption, not reports produced. You will own the full customer lifecycle infrastructure: marketing → sales → implementation → customer success, with HubSpot as the front-end system of record and Vitally as the back-end platform.
Key responsibilities include:
**Systems & Workflow Engineering:** Own GTM tooling integrations (HubSpot, Vitally, Partnerstack, Slack, Gmail, Calendar, Granola, internal data systems). Redesign lead and opportunity workflows, rolling out improvements directly with end users to drive adoption. Build internal automations and AI agents that eliminate recurring manual work.
**Data & System-of-Record Hygiene:** Maintain HubSpot as the system of record with clean entity definitions, deduplication, and routing logic. Establish and enforce data hygiene standards across all systems you build.
**Business Logic & Process Operations:** Run day-to-day process changes with GTM teams (lead routing, qualification thresholds, handoff redesigns). Translate operational and CRM data into decision-ready dashboards and metrics that enable leadership action.
**AI-Native Building:** Author and maintain Cortex skills as documented, reusable assets. Use AI to automate GTM workflows end-to-end, prioritizing working systems over analytics.
**Stakeholder Partnership:** Scope problems directly with reps and leadership before building. Document lessons learned so solutions compound across the team.
Success profile: You ship working tools with named, tangible outcomes (not just diagnosis). You connect metrics to performance and spot GTM risks early. You redesign workflows and drive adoption with users. You thrive in fast-changing growth environments without needing pre-built structure. You prioritize by impact, ship independently, and document for scale. You communicate clearly with strong written English.
**Requirements:**
- HubSpot at admin level (workflows, properties, reporting) or equivalent CRM at hands-on depth
- Vitally or equivalent CS-platform experience
- SQL for querying and validating data
- AI/LLM fluency: building AI workflows and automations, evaluating output
- Track record of scoping, building, shipping, and documenting operational systems independently
- Strong written communication
**Nice to have:**
- Prior RevOps, Marketing Ops, Sales Ops, CX Ops, or Growth Engineering experience
- Python or JavaScript for custom integrations
- Experience at a B2B SaaS company through rapid change