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Salary: USD 235,477 - 297,600 / annual
Hinge Health seeks a Senior Product Marketing Manager to own the product strategy and roadmap for marketing technology platforms that drive customer acquisition, engagement, and retention. You will define and execute the long-term vision for platforms handling 100+ million messages annually across email, SMS, push notifications, and direct mail channels.
Key responsibilities include developing product strategies that enable high-volume digital communications, using Agile methodologies to define requirements and priorities in collaboration with engineering teams, and coordinating fullstack and backend engineers by clarifying scope, acceptance criteria, and delivery timelines. You will analyze complex data using SQL and Python to evaluate system performance, campaign effectiveness, and conversion metrics, then optimize marketing channels and design multivariate and A/B tests to assess feature and campaign changes.
You will maintain platforms supporting incentive decisioning and fulfillment, identify opportunities to improve acquisition efficiency and reduce costs, and triage stakeholder requests while serving as the product subject matter expert for marketing technology. You'll incorporate machine learning signals into customer journeys and present regular product updates to Growth and senior leadership.
Required skills include proficiency with project management tools, marketing automation platforms, SQL, Python, analytics tools (Tableau, Mode, Mixpanel), and digital marketing/campaign automation. A Bachelor's degree and four years of experience as a Product Manager, Marketing Manager, or related role is required, with demonstrated expertise in the technical and analytical tools listed above.
