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inDrive is seeking a Senior Mobile Advertising Account Manager to develop and manage relationships with key advertising platforms, agencies, and resellers. This role bridges regional Marketing Managers with external partners including Xiaomi, Moloco, AppLovin, and Apple Ads, focusing on improving the efficiency and scalability of inDrive's digital acquisition channels.
Key Responsibilities:
- Own and develop strategic relationships with advertising platforms, agencies, and resellers
- Work closely with regional Marketing Managers to understand acquisition needs and identify relevant solutions
- Translate regional business requirements into actionable initiatives for external partners
- Negotiate commercial terms, incentives, test budgets, and service level agreements
- Identify opportunities to improve channel efficiency, scalability, and marketing performance
- Initiate and coordinate tests of new traffic sources, products, and platform capabilities
- Evaluate partner performance and recommend optimal setups across direct, agency, and reseller buying models
- Share platform expertise, best practices, and successful case studies across regions
- Manage internal stakeholder relationships across multiple regional teams
The ideal candidate combines deep performance marketing expertise with strong partnership, negotiation, and stakeholder management capabilities. You will serve as a strategic connector between internal teams and external partners, driving measurable improvements in acquisition efficiency and channel performance.
Requirements:
- 5+ years of experience in performance marketing, mobile user acquisition, digital partnerships, media buying, or agency management
- Strong understanding of mobile performance marketing and the in-app advertising ecosystem
- Experience working with advertising agencies and/or resellers
- Proficiency with performance metrics (CPA/CAC, CPI, ROAS, LTV, retention)
- Proven commercial negotiation and partner management experience
- Strong internal stakeholder management skills and ability to collaborate across regional teams
- Analytical mindset with ability to connect partnership opportunities to measurable marketing results
- Fluent English
Nice to Have:
- Hands-on experience buying and optimizing in-app traffic
- Direct experience with Moloco, AppLovin, Apple Ads, Xiaomi, or similar platforms
- Experience managing both direct and agency/reseller buying models
- Understanding of mobile attribution, MMPs, SKAN, and incrementality
- Experience launching and scaling new acquisition channels across multiple markets
