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Brex is seeking an experienced Senior Marketing Operations Manager to architect and optimize its B2B sales-led and channel-driven go-to-market (GTM) engine. This role is central to defining and maintaining the systems, processes, and operational rigor that align Marketing, SDR, Sales, and Partner teams across the organization.
You will design the future-state GTM tech stack, modernizing how leads flow through the system, how insights are generated, and how operational workloads become more efficient through automation, AI, and agentic workflows. Key responsibilities include owning and evolving the GTM systems architecture to ensure Salesforce, Marketo, LeanData, ZoomInfo, Qualified, Outreach, and Clay.io work together as an integrated ecosystem. You'll lead the design, governance, and optimization of data orchestration workflows using LeanData, including routing, prioritization, handoffs, and conversion logic across teams.
You will design and execute a future-state operational roadmap focused on scaling B2B demand generation, ABM, and partner-led growth through automation and improved data flows. This includes building automated lifecycle processes for lead scoring, enrichment, qualification, and cross-functional handoffs using LeanData, Zapier, Clay, Segment, and AI agents. You'll enhance sales productivity by implementing agentic workflows such as automated follow-ups, enrichment workflows, and SDR assistance tools in Outreach and Salesforce.
Additional responsibilities include managing data governance across Salesforce, Marketo, and Segment to ensure reliable attribution and pipeline visibility; creating AI-informed dashboards and reporting on pipeline performance, lead velocity, conversion, and campaign effectiveness; partnering with RevOps, Sales Systems, and Engineering to operationalize cross-functional processes; and supporting partner/VAR motions through automated attribution and integrated co-marketing processes.
The role requires 4+ years in Marketing Operations or Revenue Operations supporting B2B sales-led funnels, with hands-on experience administering Marketo, Salesforce, and LeanData. Deep expertise with lead routing, lead-to-account matching, and data orchestration workflows is essential. You should have proven ability to design automated workflows, operational processes, and scalable cross-system integrations, plus experience using AI-driven tools or agentic workflows. Strong analytical, system design, and documentation skills are required, along with demonstrated collaboration with Sales, SDR, RevOps, and Engineering teams. Experience in FinTech or enterprise B2B SaaS is a bonus.
