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Salary: USD 150,000 - 250,000 / annual
AttoTude is a venture-backed technology startup developing high-speed interconnect solutions for next-generation data centers and AI infrastructure. The company combines advanced semiconductor design with proprietary dielectric waveguide technology to address growing demand for higher bandwidth, improved power efficiency, and longer interconnect reach.
You will lead the company's marketing communications strategy, brand development, and external communications activities. This role requires developing and executing a comprehensive marketing communications strategy that strengthens AttoTude's brand, increases industry awareness of its technology, and supports business development and commercialization objectives.
You will lead a small team of marketing professionals while remaining actively involved in developing and executing key marketing initiatives. This requires a combination of strategic thinking, strong communication skills, technical curiosity, and hands-on execution.
Key responsibilities include:
**Marketing Strategy & Brand Development:** Develop and execute AttoTude's marketing communications strategy aligned with business objectives and technology roadmap. Establish clear market positioning and differentiation. Develop compelling messaging that communicates technology, competitive differentiation, and value proposition to customers, partners, investors, and industry stakeholders. Build and strengthen corporate brand consistency. Develop annual marketing communications plans, priorities, and budgets with effectiveness metrics. Advise executive leadership on marketing strategy and corporate messaging.
**Content Development & Digital Marketing:** Lead development of high-quality marketing content including corporate presentations, product overviews, brochures, white papers, technical articles, and press releases. Oversee website strategy and maintenance. Develop and execute digital communications and social media strategy, emphasizing LinkedIn and industry-relevant channels. Collaborate with engineering and product teams to translate complex technical information into clear communications. Oversee creation of visual content, graphics, and videos. Ensure external communications accurately reflect technology and capabilities.
**Public Relations & Industry Visibility:** Develop and execute public relations strategies to increase visibility within semiconductor, networking, data center, and AI infrastructure industries. Build and maintain relationships with industry publications, journalists, and analysts. Lead communications for technology demonstrations, product announcements, partnerships, and financing milestones. Identify opportunities for executive speaking engagements and thought leadership. Support executive leadership in preparing presentations and announcements. Coordinate with business development to reinforce commercial objectives.
**Events & Industry Engagement:** Develop and manage participation in industry conferences, trade shows, and technical forums. Oversee event planning, messaging, promotional materials, and booth design. Identify high-impact opportunities to showcase technology and engage prospective customers and partners. Support customer events and technical workshops. Evaluate event effectiveness and recommend improvements.
**Team Leadership & Operations:** Lead, mentor, and develop a small team of marketing professionals. Establish clear objectives, priorities, and performance expectations. Foster collaborative, accountable, execution-oriented organization. Balance strategic leadership with direct involvement in critical projects. Manage external agencies, consultants, and service providers. Develop and manage marketing budgets and resource allocation. Establish scalable processes and workflows. Collaborate closely with executive leadership, engineering, product development, and business development.
**Required Qualifications:**
- Bachelor's degree in Marketing, Communications, Business, Engineering, or related field
- 10 or more years of progressive experience in marketing communications, preferably in B2B technology companies
- Demonstrated experience developing and executing marketing communications strategies including brand positioning, content marketing, public relations, and digital communications
- Experience managing, mentoring, and developing marketing professionals, including leading small teams
- Exceptional written and verbal communication skills with demonstrated ability to communicate complex technical concepts clearly and persuasively
- Strong experience developing corporate messaging, presentations, technical marketing materials, and executive communications
- Demonstrated ability to manage multiple marketing programs, budgets, vendors, and competing priorities
- Experience working collaboratively with senior executives, technical teams, and business development organizations
- Strong project management, organizational, and analytical skills
- Ability to operate independently, exercise sound judgment, and take ownership of initiatives from strategy through execution
- Comfortable working in fast-paced, entrepreneurial environment with evolving priorities
**Preferred Qualifications:**
- Experience in semiconductor, networking, data center infrastructure, AI infrastructure, or advanced technology industries
- Experience marketing complex technical products or emerging technologies to sophisticated audiences
- Experience in venture-backed startup or high-growth technology company
- Established relationships with technology media, industry publications, or analysts
- Experience developing communications strategies around new technology introductions and product launches
- Familiarity with relevant industry conferences and trade shows
- Experience managing digital marketing platforms, content management systems, and marketing analytics tools
- Experience building or expanding marketing communications function within growing organization
