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Salary: USD 310,000 - 332,000 / annual
Fin (now part of Salesforce) is seeking a Senior Director of GTM Enablement to build the next generation of revenue execution systems for an AI-native organization. This is a strategic leadership role that goes beyond traditional training delivery to create an AI-powered operating system that scales the revenue organization.
You will be responsible for building a next-generation enablement function that shifts from reactive training to intelligent systems improving execution, productivity, and customer outcomes. You'll design scalable operating models that keep pace with fast product and GTM cycles, and identify high-impact opportunities to embed AI across the revenue lifecycle—including sales workflows, onboarding, coaching, product launches, customer interactions, and knowledge management.
Key responsibilities include:
- Building next-generation enablement functions for an AI-native company with intelligent systems replacing reactive training
- Designing scalable operating models aligned with fast product and GTM cycles
- Identifying and implementing AI-powered tools across sales workflows, onboarding, coaching, product launches, and knowledge management
- Partnering with RevOps, Product, and Engineering to deploy AI-native tools and drive adoption across Sales, Solutions, Partnerships, and Customer Success
- Integrating launch cycles, positioning, competitive intelligence, and field readiness to enable revenue teams to pivot quickly
- Shaping organizational evolution as the company moves to AI-first ways of working
- Leading change management and advising executive leadership on long-term revenue execution strategy
This role requires systems thinking combined with fast execution in a high-ambiguity environment. You'll work cross-functionally with Product, Engineering, PMM, Sales, and RevOps to operationalize AI-powered workflows and lead complex organizational change.
Fin operates on a hybrid model with expectations to be in office at least three days per week.
REQUIREMENTS:
- 15+ years overall experience; 5+ years leading enablement teams at a technology company
- Track record building or evolving enablement, GTM operations, or revenue systems functions in high-velocity SaaS or AI-native environments
- Mastery of strategic revenue systems including complex revenue workflows, high-velocity product launch cycles, next-generation GTM execution, and precision sales productivity systems
- Hands-on experience operationalizing AI-powered tools and workflows across the revenue lifecycle
- Strong cross-functional partnership capabilities with Product, Engineering, PMM, Sales, and RevOps
- Ability to combine systems thinking with fast execution
- Experience leading complex organizational change
- Comfort with ambiguity and building where no playbook exists
- Belief that AI will fundamentally reshape how revenue organizations operate
Note: The posting explicitly welcomes candidates from non-traditional enablement backgrounds, including GTM strategy and operations, commercialization, product operations, AI workflow design, or product-led GTM.
