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Hook is an award-winning creative content agency that integrates creative and production to help brands grow faster. The Senior Copywriter role focuses on solving client marketing challenges through creative concept development, messaging strategy, and brand narrative work.
In this role, you will lead the creation of brand messaging and themes across multiple mediums and formats, with a focus on Direct Response writing. You'll lead conceptual development and pitching efforts, directing strategically driven messaging and creative deliverables. You'll engage in client-facing conversations to develop and refine campaign messaging, working closely with producers, motion designers, and design teams to ensure copy meets brand standards and technical requirements.
You'll maintain awareness of industry creative trends with a focus on narrative tone and ideation, explore AI tools for messaging and ideation tasks, and mentor junior creative staff to accelerate skill progression. You'll also support the broader team through creative problem-solving, process improvements, and work that extends beyond copywriting.
Hook is a remote-first organization with a "work from wherever" approach within the US. The company values diverse perspectives and has designed a 10-level advancement framework applied consistently across disciplines. This role is leveled as L5. Benefits include health, dental, 401k matching, paid vacation and holidays.
REQUIREMENTS:
- Agency or equivalent copywriting experience for national and/or global brands, with some experience in tech and product features
- An interest in sports and broadcast entertainment
- Ability to project a conversational and experienced temperament when presenting
- An inspiring portfolio of work that successfully addresses complex marketing objectives
- Collaborative spirit with ability to navigate workstreams and communicate effectively
- Proactive mindset toward solving client challenges and driving work forward
