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Salary: USD 100,000 - 200,000 / annual
Profound is a rapidly growing AI marketing platform used by 15% of the Fortune 500 (including Comcast, Estée Lauder, Walmart) and innovative companies like Ramp, MongoDB, and Figma. The platform consolidates marketing work—research, briefs, content, campaigns, reporting—in one place, powered by AI agents that automate tasks like reporting, content drafting, competitive research, and page audits.
As a Forward Deployed Marketing Engineer, you will embed with customer marketing teams, often working onsite, to understand their workflows and identify where Profound can drive impact. This role combines marketing expertise with product knowledge to help teams produce better work and use Profound confidently.
Key responsibilities include:
- Work alongside customer marketing teams onsite regularly, participating in planning meetings and reviewing briefs and campaigns
- Understand team priorities, workflows, and bottlenecks; recommend proven Profound applications suited to their business
- Apply marketing judgment to review AI outputs for accuracy, brand voice, audience fit, and usefulness; refine inputs until results meet standards
- Design, build, and troubleshoot Profound agents and workflows for real marketing tasks (reporting, competitive research, content drafting, page audits)
- Drive adoption by helping practitioners use Profound on live projects, resolving barriers, and building confidence for independent use
- Partner with Engagement Managers, Account Managers, and Agent Engineers on priorities, stakeholder access, and complex builds
- Work with agency and consulting partners to identify how Profound supports their teams and client services
- Develop templates, training materials, and playbooks from successful applications; surface customer needs and product gaps to the Product team
- You are accountable for adoption driven through use cases customers find valuable
Requirements:
- 3–6 years of marketing experience: in-house at startups or large companies, at agencies/consultancies, or in martech/consulting roles. Must understand marketers' priorities, recognize strong marketing work, and have helped teams improve workflows through technology.
- Builder aptitude: curiosity about how technology improves marketing and willingness to experiment. Technical experience not required, but experience automating processes, configuring marketing tools, building with LLMs, or connecting systems is a strong plus.
- Product depth: ability to learn new tools quickly, explore capabilities, and apply them to real work. Will be trained to become expert in Profound; Profound University certification is a plus.
- Initiative and ownership: identify opportunities, make recommendations, follow through, manage multiple stakeholders and competing priorities without detailed instructions.
- Customer credibility: clear communication, confident leadership in conversations, ability to earn trust with practitioners and senior marketing leaders. Comfortable working regularly onsite and collaborating with customers' internal teams, agencies, and consultants.
- Relevant expertise in a marketing discipline or industry (content, lifecycle, pharma, CPG, banking) is a plus.
- Experience with platforms like HubSpot, Marketo, Braze, Segment, or Clay is helpful. Coding skills welcome but not required; computer science degree not required.
