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Salary: USD 120,000 - 130,000 / annual
BetterLesson Learning is seeking a Senior Account Executive to lead prospective clients through a consultative sales process, from qualified opportunity to signed agreement. This fully remote, customer-facing role serves as a trusted advisor to district leaders, helping them identify professional learning and technology solutions that align with their instructional goals.
You will manage complex sales opportunities involving multiple stakeholders, build executive-level relationships, and guide each opportunity through the buying process with professionalism and discipline. You'll conduct discovery conversations to understand client goals and challenges, present solutions in a consultative manner, develop stakeholder maps and account strategies, and lead contract negotiations while ensuring alignment with organizational policies.
Key responsibilities include:
- Leading prospective clients through the complete sales process from qualified opportunity to signed agreement
- Conducting discovery conversations and building trusted relationships with district leaders and administrators
- Managing multiple sales opportunities through each stage of the sales lifecycle
- Developing stakeholder maps, account strategies, and close plans
- Preparing proposals, pricing recommendations, and commercial agreements
- Leading contract discussions and negotiations
- Maintaining accurate CRM records and forecasts
- Partnering with School Solutions, Client Success, and Operations teams to ensure seamless client experiences
- Monitoring opportunity progression and removing barriers to advancement
- Staying informed on K–12 education trends and BetterLesson Learning offerings
- Contributing market insights and client feedback to support continuous improvement
This position may require up to 15% travel for executive client meetings, proposal presentations, conferences, and industry events.
Success will be measured by consistent achievement of individual revenue goals, healthy pipeline management, effective progression of qualified opportunities with strong conversion rates, high-quality proposals and contract execution, strong cross-functional collaboration, development of trusted relationships with district leaders, timely identification of market trends and competitive insights, and consistent demonstration of professionalism and integrity.
REQUIREMENTS:
- Bachelor's degree in Business, Education, Marketing, Communications, or a related field
- 5+ years of experience in consultative sales, account management, or business development
- Demonstrated success managing complex sales cycles involving multiple stakeholders
- Familiarity with cross-functional sales and implementation environments
- Excellent presentation, communication, and negotiation skills
- Experience using CRM platforms (HubSpot preferred) to manage opportunities and sales activities
- Strong organizational skills with the ability to manage multiple priorities simultaneously
PREFERRED:
- Experience selling to K–12 school districts, educational organizations, or the public sector
- Knowledge of professional learning, instructional services, educational technology, or SaaS solutions
- Working understanding of the RFP process and navigating public procurement
