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Salary: USD 105,000 - 147,000 / annual
9fin is an AI platform powering global debt markets, serving 300+ blue-chip institutions including global banks, asset managers, private equity firms, law firms, and advisors. The company is scaling rapidly with strong product-market fit and global market pull.
You will lead and scale 9fin's growing SDR team, managing a global group of sales development representatives responsible for generating qualified meetings and pipeline. This is a high-impact role sitting at the center of the go-to-market motion, requiring close collaboration with Sales, AEs, Marketing, Revenue Operations, and Demand Generation teams.
Key responsibilities include:
- Managing, coaching, and developing a global SDR team
- Building and optimizing outbound prospecting strategies across target accounts, regions, and verticals, including signal-based programs
- Partnering with AEs to create targeted outbound campaigns and define SDR-to-AE handoff, qualification standards (MEDDPICC-aligned), SLAs, and meeting quality feedback
- Working with Marketing, ABM, and Demand Generation to plan and execute campaigns (content, events, webinars, market-driven outreach)
- Developing and refining SDR playbooks, messaging frameworks, and outreach cadences by region
- Designing and scaling AI-enabled prospecting and account research workflows (Claude, ChatGPT, Clay) across the team
- Managing account tiering, territory, and coverage models
- Monitoring and improving key SDR metrics (activity levels, meeting conversion rates, pipeline generated) and building reporting and forecasting dashboards with RevOps
- Owning SDR hiring, onboarding, and ramp
- Building in-role career development plans with clear paths into AE and other GTM roles
- Supporting SDR career development through training, Gong call reviews, role-plays, and regular coaching
- Evaluating and managing external tech tools (Clay, Gong Engage, LinkedIn Sales Navigator)
- Staying current with dynamics in Leveraged Finance, Private Credit, and Structured Finance markets
The role requires 3 days in the NYC office. From January 2027, all employees work from their designated 9fin office on Tuesdays and Wednesdays, with flexibility for the rest of the week.
REQUIREMENTS:
- 2+ years of experience managing SDR/BDR teams or leading sales development functions, ideally with distributed or multi-region teams
- 4+ years of experience in sales development, pipeline generation, or related go-to-market roles
- Strong experience with outbound prospecting strategies and pipeline generation, including ABM-aligned and signal-based outbound
- Experience with Salesforce (or other CRM systems), Gong (Engage or other sales engagement platforms), Clay, LinkedIn Sales Navigator, HubSpot, lead generation platforms, and Excel/G Suite
- AI fluency with hands-on experience using Claude, ChatGPT, or similar tools to build end-to-end workflows for prospecting and account research
- Strong cross-functional collaboration experience across Sales, Marketing, RevOps, and Product
- Demonstrated ability to coach and develop high-performing SDRs, with a track record of hiring, ramping, and promoting them
- Working knowledge of MEDDIC/MEDDPICC and coaching SDRs to it
- Ability to analyze large volumes of data, run structured tests, draw insights, and present clear recommendations
- Excellent organizational and time management skills with strong attention to detail
- High level of initiative and strong desire to build and improve scalable processes in a fast-scaling environment
- Interest in capital markets, credit, or financial data
