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Sales Executive – PEO

Distro - New York, NY, United States - Hybrid - posted 2026-10-09

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Distro is seeking a Sales Executive – PEO to identify, prospect, and close new business opportunities by offering Professional Employer Organization (PEO) and Administrative Services Organization (ASO) solutions to small and mid-sized businesses. You will act as a trusted advisor to business owners and executive-level decision-makers, helping them optimize HR operations, payroll management, employee benefits, and regulatory compliance. This is a full-cycle sales role with significant earning potential and the opportunity to build long-term residual income. Key Responsibilities: • Identify, prospect, and close new business opportunities; execute strategic market penetration and lead generation initiatives • Build and maintain referral networks through brokers, partners, and strategic alliances; represent the organization professionally within the business community • Present PEO and ASO solutions consultatively to business owners and C-level decision-makers • Assess client needs and recommend tailored HR and workforce solutions; develop long-term client relationships based on trust and measurable value • Position yourself as a strategic advisor on human capital and business management solutions • Manage the complete sales process from prospecting through closing and onboarding • Conduct virtual and in-person client meetings; collaborate with internal specialists to maximize sales opportunities • Ensure a seamless onboarding experience for new clients You will thrive in this role if you enjoy closing high-value deals, are motivated by unlimited earning potential, want to build long-term residual income, operate with an entrepreneurial mindset, excel in consultative solution-based sales, and are highly driven to achieve and exceed goals. Requirements: • High School Diploma or equivalent • Minimum 5 years of B2B sales experience • Experience selling HCM, PEO, Payroll, SaaS, or similar business solutions • Proven track record of meeting and exceeding sales quotas • Experience building referral partnerships and strategic relationships • Strong negotiation and closing skills • Ability to engage effectively with business owners and C-level executives • Results-oriented mindset with strong business acumen • Excellent verbal and written communication skills Preferred: • Experience within HR outsourcing or workforce solutions • Knowledge of payroll and employee benefits services • Familiarity with the Human Capital Management industry • Experience with consultative and solution-based selling • Strong networking and channel development skills

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