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TRM Labs is an AI-powered intelligence platform helping public and private sector agencies investigate and disrupt crime. This Sales Enablement Manager role focuses on equipping TRM's go-to-market team to sell on-chain compliance solutions with consistency and credibility in a fast-moving regulatory market.
You will own the design and continuous improvement of onboarding, training, certification, and coaching programs for the On-Chain Compliance GTM team. The role emphasizes running enablement as an AI-first system, enabling a small team to scale as TRM's products and processes evolve. You will sit at the center of TRM's GTM engine, partnering closely with Sales Leadership, Product Marketing, Product, and Deployment teams.
Key responsibilities include:
- Designing segment-specific onboarding using AI-first systems to turn product specs into full enablement packages (including knowledge checks) in a single working session
- Building training, roleplays, and talk tracks from real call and deal data to keep the field credible as markets and regulations shift
- Running ongoing training and certification programs covering discovery, product mastery, objection handling, competitive positioning, and compliance fundamentals
- Delivering AI-driven personalized development paths for GTM team members and surfacing coaching signals
- Building AI quality checks to prevent inaccurate compliance or regulatory information from reaching customer conversations
- Scaling team reach by building and shipping your own agents and automations without waiting on RevOps or engineering
The role operates at TRM's characteristic speed: launch-ready enablement packages in one sprint alongside product feature releases, field-ready regulatory updates within 48-72 hours, and targeted training fixes within 10 days. You will work with at least 4 hours of daily overlap with US Eastern business hours, using async Slack-first communication with recurring cross-functional syncs. Occasional travel (a few times per year) for team gatherings and GTM kickoffs.
TRM is a Series C company ($220M funded) backed by Goldman Sachs, Bessemer, Y Combinator, and Thoma Bravo. Headquartered in San Francisco with distributed hubs in Los Angeles, San Francisco, New York, Washington D.C., London, and Singapore.
REQUIREMENTS:
- Demonstrated AI fluency: you have redesigned your own workflows around AI tools and can build and ship agents and automations, going from spec to finished enablement asset (including knowledge check) in one working session
- 3-5+ years in sales enablement, sales training, sales operations, or related GTM function in high-growth SaaS, fintech, crypto, or cybersecurity
- Working knowledge of crypto compliance, AML/CFT, or financial-crime risk; credibility with compliance buyers
- Experience building and delivering onboarding, training, and certification programs for sales or customer-facing teams, using AI to produce and personalize content at scale
- Ability to learn complex topics quickly and turn them into simple, practical resources using AI to accelerate research, drafting, and call analysis
- Hands-on with sales and enablement tools; quick to adopt, optimize, and automate new systems with AI
- Comfortable building AI quality checks and roleplays from real call and deal data to keep content accurate and practice realistic
